Reputation Specialist Michael Toebe

JULY 14, 2022

Musk is noted for his bravado when complaints come against him so while he will be advised by lawyers not to conduct himself in that manner, when he does communicate it can be expected that he will show himself to be unmoved by this assertion that his workplace is in some level of crisis management.

Government 52

Government Ethics Reputation Employee 52

PRSay

JUNE 7, 2021

Just skim the headlines and you’ll notice everything from fraud and deadly cyberattacks to ethics violations, faulty products and tone-deaf commercials bringing down the mightiest of organizations. The next step is then putting the remedial measures in place, in the event that similar incidents occur in the future.

Crisis 161

Crisis Exercises Crisis Communications Reputation 161

Burrelles Fresh Ideas

JANUARY 16, 2024

Authenticity is critical in crisis management Authenticity becomes particularly crucial in times of crisis. Contact us here for more information on how we can help with your monitoring and measurement needs. Additionally, brands must be diligent in disclosing sponsorships and adhering to advertising regulations.

Crisis 84

Crisis Airlines Crisis Communications Social Media 84

Newsfile

JANUARY 30, 2024

In fact, about 50% of PR professionals spend a quarter of their time on measurement and reporting, and this trend is expected to continue. 51% of PR professionals believe that social listening is one of the most effective ways to measure and assess reputation. Reach and Impressions : Measures the potential audience size for your posts.

Trends 105

Trends YouTube Video Social Media 105

Melissa Agnes

OCTOBER 21, 2014

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult.

Crisis 100

Crisis Crisis Management How To Viral 100

Melissa Agnes

FEBRUARY 5, 2015

Should you plan for this type of risk in your crisis plan? For all of you ethical readers out there, I know what you’re wondering. If they’ve already put some preventative measures in place. appeared first on Melissa Agnes - Crisis Management Keynote Speaker. I think not.

SEO 124

SEO Engineering Crisis Crisis Management 124

Critical Mention

AUGUST 26, 2018

meaning diversity, advocacy, technology and ethics. Ethics is our foundation, and the guidance that we give through our Code of Ethics in concert with our Board of Ethics and Professional Standards is what research has shown our members appreciate and value the most about PRSA.

Interviews 79

Interviews Ethics Conference Leadership 79

PR in High Definition

SEPTEMBER 27, 2021

Companies might overthink crisis strategies, by thinking that they can control every bit of what is said about them online and trying to only target a certain group of people. It only concerns crisis management. It can’t be measured. It’s not always easy to measure a reputation, but it’s always possible.

Reputation 62

Reputation Employee Crisis Crisis Management 62

Sword and the Script

JANUARY 3, 2023

Social media: PR practitioners may manage an organization’s social media accounts and use them to communicate with the public and promote the organization. How is public relations measured? Public relations (PR) practitioners use a variety of methods to measure the effectiveness of their campaigns.

Interviews 101

Interviews Publicity Technology Social Media 101

Cision

MAY 4, 2016

You recently joined Crosswind Media & Public Relations as a senior advisor for media strategy and management. It will include reputation management, crisis management, brand enhancement and media relations. What will this role entail? Giving counsel to executives and organizations facing opportunities and challenges.

Newspapers 120

Newspapers Journalism Pitching Report 120

PR Conversations

SEPTEMBER 7, 2018

It was easy to predict a backlash from various quarters – including complaints about Nike’s own performance regarding ethics and inclusivity. What it shouldn’t be doing is using a spurious advertising value equivalent (AVE) measure. Interestingly, Nike has not adopted the offend-defend PR reponse.

Instagram 95

Instagram Crisis Crisis Communications Crisis Management 95

Sword and the Script

DECEMBER 20, 2022

The internet created an obsession among marketers for measurement, but it overcorrected over the last 10 years or so. There are ethical and practical issues around it, but it’s a breakthrough that’s all the more impressive given the expectation of an improved, next-gen model next year. Fragmenting along the lines of trust

Marketing 192

Marketing Content Marketing Data Social Media 192

Critical Mention

OCTOBER 24, 2019

Its blog posts give readers a great understanding of ethical PR advice to help media personnel kickstart their profession. Our take on PRsay’s blog: PRsay is an excellent resource for those looking for professional development advice or PR leadership tips. PRNEWS Blog.

Blogging 68

Blogging Education Resources Creativity 68

Waxing UnLyrical

AUGUST 10, 2011

PR evaluation: In the past two years alone the growth of social networks and social media usage has seen the rise and rise of measurement and analytics. Moreover, AVEs are (finally) being dropped as a tool for measurement. PR and business ethics: The great irony is that PR continues to struggle to manage its own reputation.

Ethics 75

Ethics Community Internal International 75

Stuart Bruce

MAY 29, 2016

Simpson’s agent’s explanation is even more astounding: “John Simpson is brand new to social media and still learning the ropes” But not so new, he doesn’t think he can advise companies on crisis management and corporate communications. Do ex-journalists have a role in PR teams?

Corporate 60

Corporate Crisis Communications Guidelines Crisis 60

PR Conversations

AUGUST 17, 2014

I’m not just concerned but in despair when I hear practitioners have rebranded the discredited AVE measure as something called PR Value! Why do we blame others for our failure to persuade management of the real value of public relations? Also then as an occupation, we never seem to get a step closer to an ethical future for PR.

Education 87

Education Training Policies Crisis Management 87

ZudePR

JANUARY 26, 2016

If we want to be taken seriously, we have to believe in something, and that something has to be genuine; it has to be something by which we can be measured, first by ourselves and then by others. Adrian, the designer: “After completing a piece of writing, I change the font, column measure and font size, and then re-read everything.

How To 65

How To Meeting Creativity Agency 65