Corporate Ethics LinkedIn Storytelling 
Sword and the Script
AUGUST 18, 2020
That’s how LinkedIn, which owns SlideShare for the moment, set it up in an email to users on a Saturday night. LinkedIn acquired SlideShare in 2012. Four years later, LinkedIn was in turn, acquired by Microsoft. I think I could make a case arguing the ethics either way. Corporate constraints. for this question.
Waxing UnLyrical
MAY 24, 2018
The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Solis says that 550,000 LinkedIn members describe themselves as storytellers. Connect with her on LinkedIn.
Wadds Inc.
JANUARY 16, 2023
Whitt on a LinkedIn post led to me reading his book When In Doubt, Make Applesauce! The masterful public relations professional understands the enormous value of living a personal and professional life that reflects the highest standards of moral conduct and ethical behaviour. A comment by Marc C. When in Doubt, Make Applesauce!:
Sword and the Script
SEPTEMBER 8, 2020
Blogs, including independent and corporate blogs, can be credible. B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales. Advertising is a distant third. How much money do PR professionals earn? The results?
Sword and the Script
DECEMBER 22, 2020
is $100,000 in 2020; it’s higher for in-house PR and corporate communication roles at $145,500 and lower for PR agencies at $90,000. Source: Code of PR Ethics? ). Data, storytelling and blogging of grow in importance. Source: What Does “Storytelling” Mean to You? ). Public Relations Statistics from 2020.
Critical Mention
OCTOBER 29, 2019
In addition to learning how to deliver information across all mediums, PR pros must be strong storytellers and know how to navigate and tailor messages to the targeted audiences. Solidify your brand’s reputation by remaining ethical and carrying out your press releases and campaigns with scrupulous attention to detail.
PR Conversations
APRIL 10, 2018
Realistically, a successful future-proof communication function needs to blend both positions, making the most of the evolving technological capabilities whilst applying common sense, ethical restraint and civic responsibility. Lilleker) and Corporate Social Responsibility in the Digital Age (2015, Emerald with Georgiana G.
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