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PR 101: How to Pitch Travel Journalists

Cision

Spring is here, which means travel season is upon us! For those of you in the travel communications business there are countless of opportunities to tell yours story to travel journalists, bloggers, influencers – and consumers. But how do you reach the always-on-the-move travel media? Think Like a Journalist.

Travel 174
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Helsinki, Finland – Growth Path Ahead

Landis PR

Finland is looking for investments particularly in bio & circular economy, cleantech, health & wellbeing, ICT & digitalization and travel. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. The most popular commercial radio channel is Radio Nova.

Radio 64
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PR 101: How to Pitch Travel Journalists

Beyond PR

Spring is here, which means travel season is upon us! For those of you in the travel communications business there are countless of opportunities to tell yours story to travel journalists, bloggers, influencers – and consumers. But how do you reach the always-on-the-move travel media? Think Like a Journalist.

Travel 52
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5 Ways to Reach New Audiences Through Tech Innovations

Cision

It’s clear a majority of marketers feel poised to successfully forecast and adapt to technological innovations, but how quickly do consumers adopt these digital advances? The speed of change is accelerating, and consumers are committed to the ride. In the travel sector, we’re all about keeping up with innovations.

Hotels 198
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Spotlight on a Solo PR Pro: Meet Jen Peterson

Solo PR Pro

She had a summer internship at a local station in Connecticut and discovered the job wasn’t the right fit for her after a particularly gut-wrenching day where she had to interview a grieving mother who had tragically lost her children in a fire. Traveling with her family is a huge priority and passion for Jen as well. Balancing it all.

Meeting 83
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Three Positive Earned Media Stories in the COVID-19 Era

Critical Mention

In fact, many news consumers are having a hard time getting a break from Coronavirus coverage that seems omnipresent. The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time.

Media 111
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How COVID-19 will impact PR practice and skills

Stephen Waddington

We’ve been able to observe the impact of the virus on consumer behaviour and media consumption thanks to data from Brandwatch, OFCOM, Reuters Institute and YouGov, among others. In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied.

Crisis 151