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3 Ways to Expand Your Reach Within the Hispanic Community

Cision

In addition to this, the term “Hispanic” incorporates a very large group of people with varying cultures and lifestyles, and it’s important to understand the individual, unique subgroups within the community as a whole. For instance, big cities tend to have larger Hispanic communities, which affects the volume and type of media consumption.

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Public Relations Skills

PR for Anyone

As a real estate agent, it’s important to be the “famous” agent in your community. Getting local media coverage makes you a star in your community. This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. It’s Google.

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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

Although the number of local news outlets — particularly newspapers — has declined over the past several years, local media still offers clout. A study found that 76% of Americans trust local television news, – a confidence level that’s over 20% higher than trust in national news.

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How to Use Dynamic Listening to Reach New Customers

Cision

Recent studies by Forrester suggest that 40 percent of consumers in both the B2B and B2C space have a high willingness and ability to shift current spends. Taking this new-found data into consideration, they can now expand their search to incorporate “Morning Joe’s” and “pumpkin spice latte” to see how the community is reacting to it.

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Journalism and News Trends for PR Pros

Cision

Many of these sites have active communities of commenters, creating another opportunity to engage. Check out the 2015 Global Social Journalism Study! For example, they are more likely to turn to newspapers (print or online) for local news. More data journalism. Want more insights on the effect of social media on journalism?

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It includes the person communicating, the method(s) they use to communicate, the content of the message, and the audience receiving the message. There is no physical medium as is the case with printing newspapers to distribute to vendors who then sell them. However, some straddle more than one type of mass communication.

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Seniors and Coronavirus

PR for Anyone

So, seniors play a very important role in our communities today. Is the newspapers and that piled up on the on the porch? I’m so glad you’re here because I have a 90 year old mom, who, you know, we kind of have been distancing from but you’re saying, there’s a difference. Is she able to get her mail?

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