Contently - Strategy

JULY 22, 2021

Even harder to know what to say, which is why so many “Our brand is here for you in these unprecedented times” emails flooded our inboxes. Communication about safety protocols and points flexibility was crucial, but the brand’s marketing team also knew that their audience wanted more than memos. But in travel?

Travel 58

Travel Hotels Storytelling Content Marketing 58

Reputation Us

FEBRUARY 20, 2015

As a PR pro, The Academy Awards provide a wealth of takeaways on real time brand marketing, promotional tactics and more; coincidentally, it also makes for great blogging! This year, I had the privilege of […]. The post Oscar Nominated Films and Their PR Takeaways appeared first on LTPR.

Film 60

Film Hotels Storytelling Blogging 60

Burrelles Fresh Ideas

MAY 23, 2023

The largest jump they saw was regarding hotel stays. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. Admittedly, some travel segments, like flying, hotel stays, restaurants, etc., They are up more than 300% over last year.

Travel 40

Travel Tourism Airlines Hotels 40

wiredPRworks

APRIL 27, 2020

Marketers love storytelling. I’ve presented all kinds of storytelling programs, including digital marketing and storytelling. Yet, is storytelling the right way to build brands – and even tell stories? Prior to joining AMA, Russ Klein quarterbacked teams for many of the world’s foremost brand names.

Marketing 52

Marketing Storytelling Content Marketing Examples 52

Shift Communications

JANUARY 7, 2015

To mark our first ascent, SHIFT will kick-off our 2015 Masters of the New Marcom seminar series with an event on Tuesday, February 3 at The Driskill Hotel in Austin. We’re most excited to put these strategies to the test in the room with attendees who bring business challenges to the seminar for real-time brainstorming with our panelists.

Hotels 60

Hotels Employee Storytelling Agency 60

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. He described breaking a story about a pornographic video pirating ring.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

MARCH 3, 2015

The article cites how a hotel might learn guests in a profitable part of business are shortening the lengths of their stay and offer room upgrades or late check outs to drive “repeat business.”. If there’s place for art amid all the science it is in the storytelling aspect of business.

Marketing 60

Marketing Telecommunications Customer Service Technology 60

ReimaginePR

APRIL 4, 2015

The first four hotels we drove to were booked. My point is: While this post may not be about brand storytelling or PR, it is living proof that people want to share the stories about good businesses that do all the right things when you need them to. .”Hey look, I can see my furnace from the living room!”

Insurance 120

Insurance Insurance Real Estate Hotels 120

Beyond PR

MARCH 30, 2018

When used effectively, machines can get smarter about how to book hotels, solve customer service issues, and much more. cut through clutter and find useful, relevant data, quantify buzz and press hits, properly attribute revenue, know which tactics are working, spot brand and revenue indicators and identify PR funnel accelerators.”

Publicity 85

Publicity Training Technology Data 85

Maxim Behar

MARCH 6, 2022

And then one day, a friend of mine called me at the Sheraton Hotel. And the reason is very simple, everything is about the content, everything is about storytelling and we are the “Masters of the Content.” There exist meetings for dinners, lunches, breakfast, conference rooms, hotels, or even online Zoom.

B2B 52

B2B Communications Media Newspapers 52

Beyond PR

APRIL 11, 2018

As the journalists and fashion bloggers arrived to see the pop-up store launching at the hotel that day, their rooms weren’t just ready — they were Instagram-ready. Make it Easy to Promote Your Brand. Below is an example of a well-sponsored post for Old Navy: Understand What Influencers Expect From Brand Relationships.

Instagram 74

Instagram Pitching Media Tourism 74

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. 9) Brands across the aisle. “I What this does to the customer experience and brand loyalty is significant.

Social Media 90

Social Media Marketing Media Creativity 90

Sword and the Script

DECEMBER 15, 2020

Brand-to-brand collaboration. Likely see more brand-to-brand and brand-to-influencer collaborations. 2021 will see an increase in podcasts, with more brands and institutions harnessing the power of this very intimate form of communication as some consumers attempt to ration their screen time.

Marketing 167

Marketing Employee Content Marketing Training 167