ZudePR

DECEMBER 30, 2016

I’ve read some corking books this year. And this book came up. Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Quite simply the best marketing book I’ve ever read (and I’ve read a few). ” More than 100 books. Sign Up Now. #1:

Writing 84

Writing Google Meeting Airlines 84

Sword and the Script

MAY 22, 2018

Early on, I worked at a printing technology company where we had a big poster on the wall that said, “Freedom of the press belongs to those who own one.” Trying to tie print ads or direct mail directly to sales, for a high-value, long-sales-cycle B2B product, was a nightmare. Second, almost everything is now measurable.

Marketing 62

Marketing B2B Print Technology 62

Sword and the Script

DECEMBER 8, 2015

This program does for podcasts, what native ads have done for online print. NPR produces this podcast and generally takes a sample of those 15-minute TED talks that center on a similar concept – leadership, creativity or overcoming adversity – and wrap them into an hour long podcast exploring the subject in depth. TED Radio Hour. (~60

Radio 60

Radio Content Marketing Marketing Education 60

PRSay

SEPTEMBER 7, 2023

A book based on the project is out in January. I printed up 200 postcards at my local Kinko’s and passed them around on my travels when I kicked off a 35-city book tour. I was stunned when so many postcards started coming back in the mail, and I scrambled to print more so I could essentially leave them everywhere I went.

Community 169

Community Exercises Print Writing 169

Cision

MAY 21, 2015

Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). A show about communicating with clients, prospects and employees – in person, in print and online. 38) Ed Gandia. High Income Business Writing. 40) Danny Ivy.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. The leadership and vision provided by early public relations professionals was squandered. At the same time, the ability to print fast and cheaply bought about a concurrent revolution.

Media Relations 115

Media Relations Media Print Newspapers 115

Contently - Strategy

JULY 31, 2019

Meanwhile, a media company like Hearst might publish a feature article in the print edition of Esquire magazine, and the sole “point” of that article might be “make the reader feel like they really get Chris Evans.” Content marketers never make content for content’s sake. ” Functionally, it’s fluff.

Content Marketing 111

Content Marketing Marketing Media SEO 111

Cision

APRIL 5, 2017

Chris Lynch: My favorite book was, Boys on the Bus , an interesting read about the difference between truth, objectivity and facts. John Avlon: Great book. Chris Lynch: Is print media dead? Storytelling vs. Brand Newsrooms. John Avlon: Brand newsrooms should be about storytelling. Entertain, while we give facts.

Report 225

Report Media Advertising Advertising 225