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Another PR Tech Startup Gets Venture Funding [PR Tech Sum]

Sword and the Script

There’s a lot of private equity money sloshing around PR, but venture funding for a PR tech startup is rare. Before that – the best I can tell – the last time a PR tech startup landed VC funding was Prowly. The PR community needs the competition. That’s the first in this month’s PR Tech Sum.

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Procurement Secrets for Selecting the Best Automotive PR Agency

Bianchi Biz Blog

In a recent post , we showed why using the lowest hourly rates was the absolute worst way to choose a PR agency partner. For a number of reasons, the PR agency with the lowest rates usually ends up costing the client the most – in terms of wasted time, frustration and lackluster results. Why are these clues important?

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Six Things Vehicle Technology and Mobility Suppliers Should Do Now to Rock PR at CES 2023

Bianchi Biz Blog

5-8, 2023, with Media Days Jan. 3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan.

Mobile 87
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The Top PR Challenges and Tips for Overcoming Them

Sword and the Script

According to the Annual JOTW Communications Survey for 2020, the top PR challenges are: 1. PR budgets 5. Budget was replaced as the top challenge facing communicators with proving value and return on investment (ROI). There’s power in a good little story about PR success. ROI and proving value 2.

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The 7 Surprising Super Powers of PR

Onclusive

Historically, PR has been a bit of a black box in terms of how much it “helps.” That’s because the success of a PR campaign has been incredibly difficult to measure with any accuracy, until recently. We now have access to PR data that does for PR what AdTech tools have done for the measurement of advertising.

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How Companies Should Prepare – and Why Start Now – for A Successful CES 2023

Landis PR

Note: This is a reposted blog by our Public Relations Global Network partner, Bianchi PR. For the original blog, please visit here. 5-8, 2023, with Media Days in January. So, what do you need to start doing now to ensure next year’s CES is a PR success for your company? Photo courtesy of Pexels. Build your exhibit.

Company 52
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Six Things Vehicle Technology and Mobility Suppliers Should Do Now to Rock PR at CES 2023

Bianchi Biz Blog

5-8, 2023, with Media Days Jan. 3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan.

Mobile 52