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Own Your Idea, Grow Your Audience with Storytelling [Case Study]

PR 20/20

So, we started a blog at www.MarketingAIinstitute.com , and began telling a story about the current and future potential of AI. Technology will get smarter, intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack. Early posts on Marketing AI Institute’s blog.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. See how many fall under your current role or save this list of PR responsibilities for the next time you’re updating yours or a report’s job description.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. See how many fall under your current role or save this list of PR responsibilities for the next time you’re updating yours or a report’s job description.

Training 370
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The 15 Best PR and Marketing Conferences to Attend in 2020

Onclusive

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . When it comes to smart marketing, every dollar matters – and you want to ensure that you’re getting the most bang for your conference buck. PRNEWS Crisis and Measurement Summit.

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7 #PR Lessons in 2015

Deirdre Breakenridge

Career Development : You are never too old to change, grow and reinvent yourself in your career. Reinventing yourself is one of the best ways to expand your opportunities and create new momentum. The familiar saying, “we’re the cobbler’s kids without shoes,” can no longer be the case. Here are the 7 lessons: 1.

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The Comprehensive Marketing Audit: 21 Questions to Guide Strategic Planning

PR 20/20

The time is now to transform your marketing program. Continue reading below for 21 questions to ask your team and guide more strategic planning. Modern marketing is constantly shifting, and the folks that are part of your marketing team need to be masters in all things technology, best practices, and trends. Data analyst.

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#14: What happens when influence outshines advertising?

NewsWhip

They explore MSL’s approach to linking up earned, owned, and paid media in a world where consumers are in the driving seat. As the CIO Bryan Pedersen leads MSL’s digital and innovation center of excellence that includes developing new offerings and tools, as well bolstering core capabilities like storytelling and influencer marketing.