Big Data, Community and Internal - Public Relations Today

PRSA Expert Express Talk : PR Expanded ( Global, Disruptive Tech, Big Data )

Deirdre Breakenridge

OCTOBER 16, 2014

However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ). Knowing that communication has no borders and boundaries. Understanding diverse environments internally and externally.

Big Data

Big Data Data Education Internal

Harnessing the Power of Big Data for Public Relations

Waxing UnLyrical

JANUARY 24, 2013

This year, PR professionals need to learn how to harness the power of big data to listen and engage, or face being left behind. So, what is big data ? It refers to the ability to collect large sets of complex data that are normally difficult to filter. Leveraging real-time data during a crisis.

Big Data

Big Data Data Publicity Analytics

CIPR Election candidates set out manifesto commitments

Stephen Waddington

AUGUST 27, 2019

I will continue the excellent work, which has positioned the profession as a strategic management function through active engagement with the business community showing how ethical communication can enhance economic performance. I will draw upon our talent pool of Fellows and Chartered practitioners to deliver this.

Government

Government Education Community Big Data

The Importance of PR Skills in a Hyper-Globalized World

PRSay

OCTOBER 24, 2018

Without using the word “stakeholder,” he explained that Nissan understood the anxiety of its employees, communities, suppliers and dealers about the acquisition. Internet communication: Instant global connections through the internet and social media are changing norms of human communication and blurring sociocultural barriers.

Ethics

Ethics Automotive Technology Conference

Reverse That PR $H#T

Marketwired

FEBRUARY 11, 2016

And as Lee Odden astutely stated during last week’s PRSA International Conference panel session hosted by Marketwired : “Content is the future of PR.”. in Organizational Management and Applied Community Psychology from Antioch University at Los Angeles (AULA). It’s time to re-frame the relationship #PR has with #Content.

Conference

Conference Big Data Pitching Employee

Creative Storytelling: Picture This: It’s Not Just the Words – It’s What You Do with Them

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” internal alarm and sent the client running in the other direction. I love a good idiom. Are you one of them?

Creativity

Creativity Storytelling LinkedIn System

#measurePR Recap (September 2017): Celebrating AMEC Measurement Month 2017

Waxing UnLyrical

SEPTEMBER 29, 2017

Here’s some of what we talked about: On changes to the PR measurement field: A2: Biggest changes in insights have been in big data, data visualisation and increased awareness of measurement #amecmm #measurepr. In September, #measurePR celebrated Measurement Month with an all-star, all-female panel of #measurati.

Measurement

Measurement Data Big Data Banking

Monday Roundup: #AMECSummit Rockstars

Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is).

Education

Education Measurement Government Interviews

A bizarre visit to the PeRsian conference bazaar

PR Conversations

NOVEMBER 27, 2015

Toni Muzi Falconi details his equal parts fascinating and frustrating visit to Tehran to participate in the International Conference on Public Relations. When checking in at this geographically peripheral hotel, I also discovered that: International credit cards were not accepted. So what else is new?

Conference

Conference Hotels Internal International

#measurePR Recap (June 2018): Lessons from Millennials and Generation X

Waxing UnLyrical

JULY 2, 2018

Twitter and the community that took me under its wing. Department of Education, the International Chamber of Commerce, and a variety of nonprofits, government agencies, and international organizations. A3: Hard to say. My degree is in mass comm and I went to school for a career in radio. What did for sure? measurepr #measurepr.

Measurement

Measurement Nonprofit Education Social Media

Top Trends, Campaigns and Platforms of SXSW 2015

Journalistics

MARCH 15, 2015

It’s an exciting time to work at the intersection of marketing, technology and communications. Big Data – well, “big data” is here to stay in our marketing vocabulary. Perhaps with a larger community, the app could have some legs. That’s it for now. What did I miss?

Trends

Trends Big Data Mobile Conference

#21: Using marketing signals to accurately predict brand health

NewsWhip

JULY 29, 2021

Paul: Being concrete, you are seeing then that a brand engaging either with particular communities or on particular topics is much more of a driver than 10 other things that could be drivers. Because this is what we’re kind of seeing come in from the community and appear in that conversation. So, it’s really the best.

Brand

Brand Branding Marketing Data

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

FEBRUARY 12, 2022

So far, we've seen the development of targeted advertising, big data collection, analytics, and other digital tracking methods for more efficient marketing and information dissemination (called Big Data), all of which have potentially sinister as well as positive uses.

Ethics

Ethics Communications Print Television

Meet PR’s New Best Friend: Data

PRSay

MAY 18, 2016

The big data revolution has pushed the public relations industry forward. Consistently mentioned in “top people to follow” and “up and coming pros” lists, Oracle named Stacey a finalist for its Community Manager of the Year Award in 2012. *This article was provided by Cision, a PRSA partner.

Data

Data Meeting Measurement Guidelines

Public Relations Today

PRSA Expert Express Talk : PR Expanded ( Global, Disruptive Tech, Big Data )

Harnessing the Power of Big Data for Public Relations

Trending Sources

CIPR Election candidates set out manifesto commitments

The Importance of PR Skills in a Hyper-Globalized World

Reverse That PR $H#T

Creative Storytelling: Picture This: It’s Not Just the Words – It’s What You Do with Them

#measurePR Recap (September 2017): Celebrating AMEC Measurement Month 2017

Monday Roundup: #AMECSummit Rockstars

A bizarre visit to the PeRsian conference bazaar

#measurePR Recap (June 2018): Lessons from Millennials and Generation X

Top Trends, Campaigns and Platforms of SXSW 2015

#21: Using marketing signals to accurately predict brand health

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Meet PR’s New Best Friend: Data

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