Sword and the Script

DECEMBER 10, 2019

True ROI can only be effectively measured by letting a campaign play out for as long as a company’s sales cycle, which in B2B can be months or even years. AI will ‘humanize’ B2B sales and marketing. This unlikely union will create some of the most creative, impactful and best-in-class marketing the planet has ever seen.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

PRSay

APRIL 19, 2016

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. The combination of outdoor and a local online presence is quite powerful. It’s easy and it works to build reach fast.

Communications 79

Communications Pinterest Reddit Radio 79

PR 20/20

JANUARY 3, 2019

4 Tips to Unleash Your Inner Content Creative Genius. In this post, we featured four tips to get your creativity flowing. A local video production company, Pritt Entertainment Group , co-hosted the event and showed attendees how to integrate video into a 2019 strategy. You can read this post or listen to the full webinar here.

Blogging 54

Blogging Marketing Content Marketing B2B 54

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. Demand generation content marketing for B2B high tech industry. Author of “Facebook Marketing for Dummies” Why Instagram is a Ripe Opportunity for Brands (Infographic) [link]. — ? CEO of Likeable Local. Jay Baer (@jaybaer) August 19, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

PR 20/20

JULY 9, 2020

It’s not because you lack creativity, it’s because with millions of ads, blogs, and emails sent and shared across the Internet every minute, it’s hard to push past the clutter. As for paid, you can monitor competitor ads and landing pages, and their positions in search results to see exactly what they’re spending at the local level.

Google 90

Google SEO Trends Content Marketing 90

Waxing UnLyrical

MAY 27, 2016

That is where we started to get creative and blended what we do with our local media and how we can expand the reach using social media. We took the ducks and launched two strategies: Increase awareness of the YESS Duck Derby by encouraging local media to spread the word of the event on their own social media platforms; and.

Media Relations 50

Media Relations Social Media Media Real Estate 50

The Hoffman Agency

DECEMBER 7, 2017

The local time is 10:45 p.m. …” announced the captain. In particular, I was intrigued by the China team’s creative cartoon infographics that tell interesting B2B tech stories. These were also fun cultural and local activities for me. By Karuna Tsang, Associate Account Director. Welcome to San Francisco.

Pitching 28

Pitching Analysis Local Case Study 28