ISEBOX

MAY 16, 2016

Oktavia has years of experience as a pharmaceutical communications professional, so she has a firm grasp on how to walk the narrow path of FDA regulatory compliance. This outcome is confusing – even for a seasoned pharmaceutical PR Exec like Oktavia. Thankfully, no. Submission Requirements Under the FDA Guidance. .

Pharmaceuticals 79

Pharmaceuticals Advertising Advertising Communications 79

Mindful Marketing

JULY 4, 2020

by Dr. Sonja Martin Poole , associate professor of marketing, University of San Francisco Our nation is clearly in crisis. While conquering COVID-19 lies mainly in the hands of certain medical researchers and pharmaceutical companies, overcoming racism depends on everyone and everything, including marketing.

Marketing 74

Marketing Pharmaceuticals System Policies 74

Cision

MAY 17, 2016

How did you get your start in advertising and communication? My first job was as an art director at a direct marketing firm, and ever since that time, I’ve had the good fortune to work with truly great industry talent. How do you envision the future of marketing communication? Luck favors the prepared. From my spaceship….

Real Estate 227

Real Estate Pharmaceuticals Automotive Healthcare 227

PR 20/20

NOVEMBER 30, 2022

A s marketers, a failed campaign is our worst nightmare. But sadly, failed marketing attempts happen every day and everywhere. So, how can teams pinpoint what went wrong and redirect marketing energy? The time is now to transform your marketing program. Some roles to consider on your marketing dream team : Content writer.

Marketing 52

Marketing Technology Internal International 52

Shift Communications

NOVEMBER 20, 2017

Some observations we noted: Marketing and PR aren’t making significant use of the new character limits. Vice President, Marketing Technology. B2B technology. Consumer technology. Marketing and advertising. Pharmaceutical companies. SaaS technology companies. Technology companies.

B2C 103

B2C Airlines Pharmaceuticals B2B 103

MaccaPR

MARCH 12, 2019

Name a prominent medical product or healthcare brand – from Medtronic, Hennepin Healthcare, Prime Therapeutics, Upsher-Smith Labs and Provation to Vigilanz, Philips, 3M, Hill-Rom and Teleflex – and the Minneapolis-based healthcare marketing agency StoneArch has probably been involved.

Agency 54

Agency Healthcare Interviews Insurance 54

Cision

DECEMBER 5, 2017

That’s where your content marketing efforts come into to play. According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. You have two options: Promote through paid media (pay-per-click advertisements & sponsored posts). Let’s start with my favorite.

Infographics 235

Infographics Case Study Content Marketing Video 235