Advertising Infographics Mobile Pitching 
Buzzstream
FEBRUARY 9, 2024
Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Once you find your data sources, develop a compelling story complete with findings and some graphics, and then pitch these to journalists via email and/or press release.
Cision
MARCH 21, 2016
This year’s report found that 92 percent of media outlets have or are currently adopting a mobile-friendly Web design. They must reconsider how they create, distribute and pitch their thought leadership. Related to the rise of mobile, multimedia was this year’s second most important trend, according to 25.8 Native Advertising.
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Sword and the Script
FEBRUARY 24, 2015
Survey respondents said more and more of that budget will focus on digital, social media and mobile tactics in the future. As in the point above, I’d suspect the bulk of that, flows to agencies focused on social media advertising buys. Finally Warming up to Mobile. The perennial “year of mobile” seems to be gaining traction.
5W PR
JULY 15, 2020
Media kits used to be presented following a pitch at a press conference or other large event, but starting in the early 2000s, the best practice shifted to individualized pitches via email. Some look like resumes, using bulleted lists, while others use infographics and visuals to convey valuable information about a brand.
Onclusive
MAY 10, 2018
In this fluid, mobile 24-hour business cycle environment, being able to get documents signed quickly is often the difference between a client who’s happy or not. It’s a great listening tool to ensure your pitches are targeted.” ” This is a PR boon. And the journalists can be grateful for this, too.
Burrelles Fresh Ideas
JUNE 27, 2023
Now, it’s not at all unusual to see a company announcement first posted on their own blog or newsroom (including being optimized for search engines), promoted on social media and pitched to the media with an accompanying release. Mobile-friendly Formatting : Optimize your press release for mobile devices.
Stephen Waddington
DECEMBER 5, 2018
Top tip: Using earned media as part of a Paid, Earned, Shared and Owned (PESO) or Search campaign Trust in earned media may be dented but it remains higher than other forms of media, notably paid such as advertising or promotional editorial. Mobile broadband services such as WAP, 3G and 4G followed.
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