PR Matters

APRIL 21, 2016

Unlike marketing and advertising―which arguably remain fundamentally about relationship-building through the psychology and influence of selling and promotion― PR is tasked with building relationships that matter for their own sake, i.e., to sustain a shared understanding between groups.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Cision

SEPTEMBER 14, 2016

Objectives have a measureable impact, such as increasing awareness by 15 percent, while goals are simply an aspiration, such as increasing brand awareness. Examples include number of website visitors, number of event attendees, paid advertising reach, etc. AMEC recommends setting objectives instead of goals. Create a plan.

Communications 0

Communications Banking Measurement Public Affairs 0

Cision

FEBRUARY 11, 2016

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. What do you hope to accomplish in your new role as senior vice president of public affairs at Story Partners?

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120

PR Conversations

OCTOBER 27, 2023

By João Duarte, National Scientific Committee member, FERPILab 15 years ago, a group of PR scholars, practitioners, critics, and lecturers collectively challenged Jim Grunig to address some of the recurrent issues that emerged in the PR Conversations blog at that time.

Exercises 70

Exercises Interviews Public Affairs Financial 70

PR Matters

APRIL 21, 2016

Unlike marketing and advertising―which arguably remain fundamentally about relationship-building through the psychology and influence of selling and promotion― PR is tasked with building relationships that matter for their own sake, i.e., to sustain a shared understanding between groups.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Solo PR Pro

OCTOBER 18, 2022

Many different services fall under the umbrella of strategic communication — or public relations: media relations, community relations, internal communications, crisis communications, public affairs, content creation and marketing, social media — the list goes on. Strategic communications is part and parcel of public relations.

Media Relations 97

Media Relations Media Social Media Internal 97

Doctor Spin

MAY 21, 2023

This arrangement lets the agency become deeply familiar with your brand and objectives. PR agencies often create creative and innovative strategies to get your brand noticed. Public affairs (PA). Yet another agency I worked at ( Whispr Group ) provided specialised services for digital PR. Single PR project.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Communications Conversations

DECEMBER 8, 2022

After all, this was an advertising panel. Holly is now the vice president of corporate branding and partnerships at Polaris. Molly is the chief communications and public affairs officer with Shipt. She held many different positions at the Mall of America and left as the senior manager of public relations and social media.

Marketing 60

Marketing Leadership Creativity Internal 60

NewsWhip

APRIL 14, 2021

P&I is built to look forwards and back, integrating a reputation risk group with analytics, and measurement and evaluation. And prior to that, working with the health communication group at the CDC, with the National Center for Immunization and Respiratory Diseases. But today, we want to talk about your current role.

Analytics 78

Analytics Data Crisis Reputation 78

Solo PR Pro

NOVEMBER 17, 2015

This summer, Kevin launched a 10-question survey – “The State of Public Relations and Communications at Public Affairs Schools” – with the aim of providing these schools with a way to compare their communications efforts with those of their peers. The full results of Kevin’s study can be found in more detail here.

Creativity 40

Creativity Public Affairs Policies Survey 40

Landis PR

JANUARY 16, 2024

In an international group like PRGN, you can be successful only if you can also listen and understand the other party. What I mean by that is mostly openness to other cultures, openness to understand other people. Frankly, PR people tend to talk more than they listen.

Agency 59

Agency Internal International Meeting 59

Communications Conversations

MAY 13, 2015

In class group projects and activities, Mallory is a respected leader and can be counted on to share constructive critique and help with fellow students. When he’s not telling jokes, Michael brings thoughtfulness and good humor to class and to group projects. Michael Whiting , @RealMikeWhiting. Demi Busby, @Demi_Busby. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60