2018 Corporate Employee Ethics 
PRSay
OCTOBER 24, 2018
In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. Mitsubishi’s history of scandals suggested an unethical corporate culture. Takashi Inoue is chairman and CEO of Inoue Public Relations Inc.
Sword and the Script
JUNE 30, 2021
When asked about specific functions, respondents overwhelmingly said employee communications (93%) grew in importance compared to pre-pandemic times. Blog: Code of PR Ethics? Blog: Corporate Communications is Taking More PR Work In-House, finds Survey; Media Relations Gets Even Harder. 2018 JOTW Communications Survey.
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Sword and the Script
AUGUST 1, 2022
Respondents identified the top comms challenges as 1) cutting through the noise (35%); 2) too many priorities (31%); and 3) lack of employee experience (25%). The lack of employee experience is a new challenge near the top of the list for the first time. Blog: Code of PR Ethics? 2018 JOTW Communications Survey.
Communications Conversations
MARCH 29, 2019
Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. She quickly demonstrated a willingness to ask questions in what can be large, intimidating corporate meetings, and she eagerly sought opportunities to get in front of C-suite executives.
Stephen Waddington
DECEMBER 30, 2019
Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Each corporate PRCA member will be expected to engage with a local school each year. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. What we do 5.
Stephen Waddington
JULY 6, 2018
Organisations on notice It’s an issue that is quickly rising up the corporate agenda. To prosper over time, every company must not only deliver financial performance, but also benefit all their stakeholders, including shareholders, employees, customers and communities in which they operate,” said Fink. It needs a rethink.
PR 20/20
OCTOBER 10, 2019
Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. For a deeper look at the Institute’s subscriber base: 39% of subscribers work at companies with 500+ employees. 19% of subscribers work at companies with 10,000+ employees.
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