Communications Conversations

JULY 19, 2018

At 3M, I was one member of a pretty big corporate team of social & digital marketing specialists whose services span many divisions across just about every industry you can name. From an employee standpoint, the generational preferences and habits are so interesting to observe at these big old companies. What’s a fax machine?

Social Media 60

Social Media Media B2B Content Marketing 60

PR Job Coach

NOVEMBER 26, 2020

Ageism, the practice of sunsetting experienced pros , has been with us in the work force for many years but today has become a routine practice in technology and many other industries. It could be a part time gig for a task that you can do in a time frame much shorter or at a cost much less than a full time employee.

Corporate 274

Corporate Leadership Advertising Advertising 274

PR 20/20

MAY 12, 2016

As CMOs navigate the marketing talent gap , they are increasingly seeking performance-driven agency partners that are immersed in marketing technology and staffed with digital-savvy professionals. The marketing services industry is in a state of flux. 4) Demand That Digital Is Ingrained in Their DNA. 5) Invest in the Doers.

Agency 40

Agency Marketing Financial System 40

Communications Conversations

JULY 23, 2019

But, you just can’t have an event recognizing the best of our industry and completely exclude the people in corporate, non-profit and solo settings. who work for corporations or non-profits or are solo practitioners that I believe deserve the spotlight (some nominated by me; others nominated by friends). “Eri is a dynamo!

Transportation 122

Transportation Social Media Corporate Agency 122

Stephen Waddington

AUGUST 27, 2018

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. The first phase of study that led to the Excellence Theory consisted of quantitative, survey-based research of more than 300 organisations in Canada, UK and US, including a cross section of corporations, non-profit organisations and government agencies.

Communications 60

Communications Analysis Web Handbook 60

PR Conversations

APRIL 1, 2015

direct cause and effect), she sees communication’s role as directionally aligned with other factors, ones that collectively lead to the achievement of a corporate goal. For LEO Pharma, the result meant achieving buy-in from employees on the company’s patient-centric vision, plus a more consistent voice in external communication.

Conference 40

Conference Measurement Communications Employee 40

PR Conversations

APRIL 1, 2015

direct cause and effect), she sees communication’s role as directionally aligned with other factors, ones that collectively lead to the achievement of a corporate goal. For LEO Pharma, the result meant achieving buy-in from employees on the company’s patient-centric vision, plus a more consistent voice in external communication.

Conference 40

Conference Measurement Communications Employee 40

Contently - Strategy

JUNE 11, 2020

Over 2,400 years later, technology, science, and medicine have evolved exponentially, but many words in the oath are still remarkably relevant: “I will remember that there is art to medicine as well as science, and that warmth, sympathy, and understanding may outweigh the surgeon’s knife or the chemist’s drug.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

Over 2,400 years later, technology, science, and medicine have evolved exponentially, but many words in the oath are still remarkably relevant: “I will remember that there is art to medicine as well as science, and that warmth, sympathy, and understanding may outweigh the surgeon’s knife or the chemist’s drug.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

ImPRessions - Crenshaw Communications

NOVEMBER 29, 2018

But its real impact may be at the corporate level. Our heightened awareness – and the corporate reluctance to address systemic misbehavior – presents serious public relations challenges for established companies in every sector from technology and media to food service and sports.

Reputation 165

Reputation Apparel System Corporate 165

Frederik Vincx

DECEMBER 11, 2015

Invest in automation and technology. Each time an employee gets replaced, knowledge is lost. Employees are frustrated with aspects of their work. This workflow documentation can also be used as training material for new hires and as a quality checklist for all employees. What’s ahead: Map your PR team workflow.

How To 60

How To Software System Employee 60