Landis PR

APRIL 4, 2022

The term was popularized due to David Meerman Scott’s 2011 book Newsjacking: How to Inject Your Ideas into a Breaking News Story and Generate Tons of Media Coverage. David Landis, the founder of Landis Communications, posted a blog, How to Create News When There is No News.

Case Study 52

Case Study Television Video Pitching 52

Presspage

JUNE 13, 2017

One of the biggest differences between influencer marketing and, for example, television commercials, is the rules and regulations influencers need to consider. Besides that, sponsored posts by influencers are being received differently than commercials on television or in magazines. Cooperating with vloggers can be done in many ways.

Marketing 94

Marketing Television Instagram Case Study 94

PR Breakfast Club

MAY 19, 2014

My only concern was that the book would be a collection of blog posts from her blog of the same name. Having seen this first hand (in television, radio, and PR), I was intrigued to read how Gini felt. Gini has great respect in the PR/marketing/social media world. I should have known better.

Case Study 49

Case Study Television Radio Social Media 49

Waxing UnLyrical

APRIL 18, 2011

My first reaction was to check if the institution’s blog—the piece I manage—was still up. The blog is set up on a server separate from the institution’s homepage, a precautionary measure that was implemented so that if the blog was ever hacked, the University website would be protected. The blog was also useful.

Crisis Communications 66

Crisis Communications Web Print Crisis 66

David PR Group

NOVEMBER 30, 2014

Last year, I had great responses from a blog post and survey about TIME ’s Person of the Year, so I decided to revisit the topic as we start to look back on the people and events that shaped the news in 2014. The American Soldier” won in 2003; “The Protestors” (representing the Arab Spring, Tea Party, and Occupy movements) were named in 2011.

Groups 75

Groups Television Retail Survey 75

Waxing UnLyrical

JANUARY 4, 2011

All this via one bare-bones blog and a Facebook group. removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention How Pink Panties Heralded Indias Social Media Movement | Waxing UnLyrical -- Topsy.com says: January 4, 2011 at 7:25 am [.] What did you ship in 2010?

Social Media 78

Social Media Web Media Measurement 78

Waxing UnLyrical

NOVEMBER 25, 2010

He spent Thanksgiving with the television, a frozen meal and a card table. the Macy’s Thanksgiving Parade became a familiar sight on television (no football for me, thank you very much). I spent the entire holiday glued to my laptop and the television (once the U.S. In 2003, when we made the big move from California to D.C.,

Hotels 89

Hotels Television Twitter Facebook 89