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How to Effectively Communicate Your Rebrand

Cision

As About.com became Dotdash and the San Diego Chargers were relocated and renamed the Los Angeles Chargers, social media was bursting with thoughts and opinions on these rebrands. Start with your employees. If your employees don’t understand or identify with your rebrand, no one else will. Letterhead & stationary.

article thumbnail

How to Effectively Communicate Your Rebrand

Beyond PR

As About.com became Dotdash and the San Diego Chargers were relocated and renamed the Los Angeles Chargers, social media was bursting with thoughts and opinions on these rebrands. Start with your employees. If your employees don’t understand or identify with your rebrand, no one else will. Letterhead & stationary.