Remove tag critical-mass
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11 Benefits of Publishing a Press Release

PR Fuel

You’ll reach a critical mass of people and ensure your message gets seen and heard. It’s important to leverage as many channels as you can to reach a critical mass of consumers who fit your target market. It will also incorporate meta tags, relevant keywords, and more to generate the most interest.

Writing 103
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Top Marketing Trends for 2019

Critical Mention

Understanding their intricacies and how to use them in your 2019 marketing plan is critical to your success this year. The current marketing funnel is made up of mass email and social media blasts, accepting anyone and everyone that comes through. Critical Mention. Marketing’s funnel is changing. As search engines grow (i.e.,

Trends 108
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A PR Agency’s Guide to Holiday Gifting Campaigns

Konnect Agency

With almost everyone shopping e-commerce in some step of their holiday shopping journey, and at least 58 percent of consumers being influenced to purchase what they’ve seen on social media, it makes holiday marketing campaigns critical. Giveaways: When everything comes with a price tag, who doesn’t clamor for the occasional freebee?

Agency 52
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Super Bowl LVIII — Record Viewership, the Ads and the Taylor Effect: February Roundup

Burrelles Fresh Ideas

Ultimately, marketing pros understand that Super Bowl TV commercials excel when they spotlight mass-market products using elements such as humor, animals, babies, nostalgia and celebrity endorsements, along with advocating for social causes that strike a chord with consumers.

Sports 85
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3 Things to Know About Social Listening (That No One Tells You)

Cision

And all are hobbled by social networks that won’t share data or change application platform interfaces (APIs) at a whim, or which lack a critical mass of demographic and geographical data about their users.” As for “appropriate context,” this means that you are ascertaining the information you need from the data.

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Protecting Your Brand from a Crisis

Konnect Agency

Thus, having a prepared crisis communication plan is critical for every company. An unexpected event, combined with social media’s immediacy, makes crisis communications and reputation management even more critical. So what is crisis communication? This factor has significantly raised the stakes of urgency when a crisis occurs.

Crisis 52
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Bad Pitches? Do Less & More in 2007

Bad Pitch Blog

Pitch Less: Yep, mass pitching is for ass clowns. After a few minutes, revisit the pitch with a fresh, critical eye and ask if it’s good to go. tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog' The more you edit, the better your pitches get. Think More: Speed kills. The end result?