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Public Relations Skills

PR for Anyone

In today’s day and age of the internet and access to just about anyone, it’s easy to develop public relations skills and become your own publicist (or have someone on your team do it). As a real estate agent, it’s important to be the “famous” agent in your community. You don’t need to hire a big fancy PR firm. It’s Google.

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Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive.

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Newsjacking with David Meerman Scott

PR for Anyone

Part One of ‘Newsjacking’ Public relations is a perfect platform for every person to share their expertise and provide value to the world. What's interesting is that people in the public relations industry usually have to get the attention of the reports or editors for them to their story to be recognized.

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The Top Industries That Benefit From Hiring a PR Company

PR Fuel

Press releases not only inform the public as to your company’s current actions but they also provide you with the opportunity to foster your company’s public image. Because healthcare organizations are such public entities, they have a big need to create a positive public image for themselves. Technology.

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A Journalist’s POV: 3 Questions From A PR Agency

ImPRessions - Crenshaw Communications

In public relations, it’s often said that you’re only as good as your media contacts. We at Crenshaw pride ourselves on nurturing real relationships with journalists, beyond mere constant pitching. For clients for whom key trade or vertical publications are important, those connections are doubly important.

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Behind the Headlines With Holly Beverly

Cision

I really like both the corporate and agency side, but in some respects, working at an agency is more dynamic in that you are literally working on client accounts and across industries that are enormously diverse – retail, tech, gaming, real estate, foundations and entertainment. How has public relations changed in recent years?

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3 Valuable Tips To Establish Credibility Via Speaking Engagements

Polaris

I only need to write 3 tips, instead of 8, to make my point.). But speaking—and all the steps involved from writing your speech to finding the right venue—is time consuming. If you’re a financial planner, you may know a lot about ETF investing, commercial real estate and saving for retirement. Public Relations'