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Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive.

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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

Those hours, of course, include studying trade journals, reviews, and analyst reports. A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine.

Pitching 168
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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

.” “I need to reschedule [ because of a non-important fluff meeting ] and I’m double-booked; can the reporter reschedule?” ” Even “My lawyer won’t let me talk about it [ said after they approved your pitch and the reporter was hooked on the idea ].” Hmmm, wonder why. C’est la vie!

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When PR Jumps On Breaking News (Brangelina Divorce Edition)

ImPRessions - Crenshaw Communications

No sooner had the news broken on pagesix of the New York Post , but queries from reporters began hitting our inboxes. Who else is being interviewed for the story? The answer may be no, which doesn’t necessarily mean you should turn down the interview. But what about legitimate experts? The internet, after all, is forever.

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Behind the Headlines With Lynda Fernandez

Cision

In this interview, Lynda discusses how technology has transformed PR, why the press release is not dead and the strategies brands should adopt to improve their campaigns. After graduating from college with a degree in broadcast journalism, a professor recommended me for a part-time position at the local Fox affiliate.

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How to Get Press for Your Startup

Flack's Revenge

Top Reporters Share Tips at Enterprise Tech Meetup. These are NYC-based reporters, who are closer to home than Silicon Valley-based press. You should know the reporter and publication, and tailor the pitch. VTS demonstrated their cloud-based commercial real estate leasing and portfolio management platform.

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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. The hardest challenge is finding a way to balance all of the different products, announcements, reports, speaking engagements or events that matter across the business.