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Maxim Behar: Social media is the realm of free speech, which makes our world better

Maxim Behar

Twenty to twenty-five years ago, we fought for diversity of opinions on television and in newspapers. An established media outlet - a newspaper, television, television channel, or radio - can also publish wrong information. In a newspaper, you first have to report the information, then the newspaper has to be printed and distributed.

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PR Ethics: What Happens When There is a Coup?  – Alex Dance

Ethical Voices

For Ethics Month, I wanted to look at new topics and geographies. He discusses several important ethics issues, including: What should you do when clients are even tangentially affiliated with a coup? Ethical challenges with clickbait. That’s obviously not ethical. The state of misinformation in Cambodia.

Ethics 84
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Maxim Behar On "Focus" Radio: PR Experts Need To Know How To Use The Advantages Of AI, But Also Not Forget About The Risks.

Maxim Behar

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. At the World Organization, we accepted these principles for ethical behavior in using AI. Everything is measurable, and for the first time, this is happening in media worldwide.

Radio 59
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What Lies Ahead for Public Relations in 2018?

PRSay

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Tools to measure and evaluate public relations might continue their march away from simplistic and output-based methods toward more valuable outcome-based measures.

Publicity 167
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Increasing Your Media Coverage Through Storytelling

PRSay

Dust off that manual from your “Creating a Strategic Plan” training last year and incorporate SMART — Specific, Measurable, Achievable, Relevant and Time-Bound — goals into your storytelling process. Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations. Keep it ethical.

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

PR professionals use this data to assess sentiment, measure reach, identify emerging issues, and adjust communication strategies accordingly. How Do You Measure Media Coverage? Measuring media coverage involves quantifying the impact and visibility of PR efforts. What is Reputation Management? Technical Aspects of PR 15.

Viral 52
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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. Straight - journalism, but in a slightly higher form, carrying the interests of the business you work for, absolutely in accordance with all ethical and moral rules.