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Increasing Your Media Coverage Through Storytelling

PRSay

We all love a good story, and research shows that conducting media relations through the lens of storytelling provides optimal results. To make your storytelling effective, approach it as you would a strategic communications plan. How is your local government benefitting the community? Keep it ethical. If so, how?

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What PR Can Learn From The Oscar Nominees

ImPRessions - Crenshaw Communications

Today’s most effective PR relies on emotional storytelling to make connections with consumers. In the case of the Day-Lewis character, it seems to be a combination of face-to-face meetings at his opulent home/studio combined with intimate fashion shows. Three Billboards Outside Ebbing, MO.

Film 136
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Behind the Headlines With Brandon Puttbrese

Cision

I thought to myself: “Everything we do is storytelling!” For a daily beat reporter, our stories had to have a local tie. When products fail to meet expectations and those complaints go online, good companies are responding in real time, addressing concerns the best they can. I was studying acting at the time.

Crisis 0
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It Is About Helping People – Sandy Young

Ethical Voices

Walcher Communications , a public relations and marketing firm based out of San Diego with a diverse mix of local, regional, and national clients. Sandy discusses a number of important ethics issues, including: What to do ethically when a reporter wants to showcase a vulnerable person. How to handle PR with asylum seekers.

Ethics 50
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Recap Part I: #PRStudChat Discusses PR Education & Learning

Deirdre Breakenridge

If you use this as the requirement, the good news is that public relations curricula across the board seem to meet the requirement. I have benefited tremendously through attending my school and other local schools’ PRSSA events and networking with professionals via social media, for example, participating in this awesome #PRStudChat.

Education 150
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Regular dissemination of good communication, meeting and texting practices is also necessary.

Marketing 192
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22 PR Rock Stars of the Future

Communications Conversations

When you meet Justin, you know there is something special about him. Because of Kathryn’s diligence, professionalism and work ethic, she was selected to represent USM for the Sales and Marketing Professionals of the Pine Belt’s Rising Star at Work Intern Program. Justin McClanahan, @MNrube. Logan Moore, @eloganmoore.

Sports 0