Remove Engineering Remove Infographics Remove Local Remove Technology
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When it comes to content… Go local!

Presspage

In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. Here are 5 simple tips to keep in mind when going local: 1. In the past, localizing content would have been a major competitive business advantage. Serve them well.

Local 89
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How to Spy on Your Competition & Steal Their Secrets

Cision

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. Cool infographics. Optimize for search engines. Information is everywhere.

How To 198
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9 Techs to Take Your Content to the Next Level

PR 20/20

Using technology. Thanks to the following tools and technologies, your team can take your content to the next level, so you’re efficiently creating and effectively distributing content, and most importantly, connecting with the right audience, at the right time, on the right channel. One of the best suggestions? Source: MarketMuse.

Google 90
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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. A laptop, the web, and a search engine and you have the starter tools to begin this spying caper.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Pricing: $99/mo for Lite Version Alternatives: Moz has a similar toolset to Ahrefs, with some extra tools focused on local SEO. You’ve heard carpenters are only as good as their tools.

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25+ Essential Digital PR Tools For Any Team in 2024

Buzzstream

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Pricing: $99/mo for Lite Version Alternatives: Moz has a similar toolset to Ahrefs, with some extra tools focused on local SEO. You’ve heard carpenters are only as good as their tools.

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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Note: Mr. Martin is the co-founder and COO of OnePitch, which is also one of the companies I track for my writings on PR technology. Note: Talkwalker is one of the companies I track for my writings on PR technology.

Marketing 101