Wed.Oct 11, 2023

article thumbnail

Newsjacking: How Brands Can Use Current Events To Make News

ImPRessions - Crenshaw Communications

Newsjacking is a powerful tactic for marketing and public relations. It involves capitalizing on current events and trending news stories to promote or offer comment from a brand, product, or service. Given the ever-evolving digital landscape, keeping up with current events is not just important, but imperative for businesses that want to stay relevant and engage their most important audiences.

Brand 323
article thumbnail

Crisis communications: 5 tips for handling reputation management in the digital age

Agility PR Solutions

In today’s fast-paced digital age, where information travels at lightning speed, and the world never sleeps, reputation management has become a critical concern for organizations across the board. As communication professionals, we are tasked with navigating the increasingly complex terrain of crisis communications in the digital era. This article delves into the challenges posed by […] The post Crisis communications: 5 tips for handling reputation management in the digital age appe

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Transforming Family Dynamics Through the Conscious Parenting Revolution with Katherine Winter-Sellery

PR for Anyone

Who doesn’t dream of having a fantastic relationship with their kids? When we adopt a more mindful approach to parenting, effective communication and mutual understanding naturally follow. Leading the charge in the conscious parenting movement is Katherine Winter-Sellery, a three-time TEDx speaker, bestselling author, parenting coach, and a mother of two.

Instagram 147
article thumbnail

Employer branding in focus: 5 things job applicants want from you

Agility PR Solutions

Just finding prospective talent is a challenge for companies these days, but the stakes have now been raised for how businesses proceed through the process of fielding applications and conducting interviews—this “talent experience” has a more significant impact on the bottom line than hiring managers might realize, according to new research from talent cloud firm […] The post Employer branding in focus: 5 things job applicants want from you appeared first on Agility PR Solutions.

Brand 114
article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

The Importance of Networking in Public Relations

5W PR

Networking is the lifeblood of public relations. It’s the secret sauce that can turn good PR professionals into great ones. The PR industry thrives on relationships, connections, and collaborations, and networking is the conduit that brings all these elements together. In today’s digital age, where communication has become more interconnected than ever before, understanding the significance of networking in public relations is paramount.

Publicity 103

More Trending

article thumbnail

4 Trends We Saw at Natural Products Expo East 2023

5W PR

The Natural Products Expo East, hosted by Informa Markets’ New Hope Network, recently held its final show in Philadelphia, Pennsylvania. This event attracted over 1,000 exhibitors, including 425 first-time exhibitors, and nearly 16,000 attendees from various sectors, including retail, food service , and health and wellness. While Expo East marked the end of an era, it also signaled the birth of a new show, Newtopia Now.

Trends 78
article thumbnail

Women in the workplace: Ninth annual report sizes up myths and realities of progress and worklife for women in 2023

Agility PR Solutions

It’s a bit surreal to think that here in 2023, women are still having to battle many of the same challenges in the business world that they’ve been fighting for many decades. But equal pay, upward mobility, and comparative respect from colleagues are among the obstacles that permeate the business culture across industries. Certainly, significant […] The post Women in the workplace: Ninth annual report sizes up myths and realities of progress and worklife for women in 2023 appeared first on

Report 105
article thumbnail

Three global issues that could impact your brand’s reputation

NewsWhip

In a time where a company’s every move is being thoroughly watched by both the media and consumers, even the most successful brands can find themselves in hot water. As such, brands must be cognizant of how their reputation is perceived — and this can extend beyond the industry in which the company directly operates. The issue boils down to: most brands focus on global issues that have already surfaced.

article thumbnail

Navigating New Terrain: SEC’s Cyber Incident Reporting Rules and What They Mean for Public Companies

5W PR

The global average cost of a data breach was $4.35 million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. We spotlight the investor audience given the SEC’s commitment to this course as evidenced by the regulatory body’s new rules for how public companies report significant cybersecurity breache

Report 78
article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

article thumbnail

Thinking Outside the Traditional PR Box

HMA Public Relations

Utilizing the expertise of professional partners in your client services team can enhance the value of PR agencies and businesses alike. Rayna Burgett discusses bringing new resources into your business and shares how the Public Relations Global Network helps HMA think outside of the traditional PR box. Find out more!

article thumbnail

World Communicators Want Your Questions

Landis PR

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20. A member since 2005, Landis has the benefit and delight to be working with our partners from Japan to Germany, Chile to South Africa, Australia to Denmark, Ireland to Argentina, and everywhere in between.

article thumbnail

Japanese VTubers & The Future of Online Avatirism

Doctor Spin

Vtubers are on the rise, but is it empowering for women? Men have primarily dominated YouTube game streaming. However, female gamers have been gaining popularity on the platform for a long time. However, out of the ten most followed female game streamers, only one is human. What does this mean? Here we go: Quicklinks Most Watched Female YouTube Streamers The Avatar Puppetry of VTubers Japanese Culture is Strange Sometimes Enter: Hololive Production Top 20 Most Popular VTubers The Future of Onlin

article thumbnail

World Communicators Want Your Questions

Landis PR

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20. A member since 2005, Landis has the benefit and delight to be working with our partners from Japan to Germany, Chile to South Africa, Australia to Denmark, Ireland to Argentina, and everywhere in between.

article thumbnail

5WPR Consumer Culture Report 2024

5WPR’s fifth annual Consumer Culture report takes a look at consumer spending culture, the biggest influences behind buying behaviors, and emerging trends.

article thumbnail

The Female VTubers

Doctor Spin

Female vtubers are on the rise. Men have primarily dominated YouTube gaming. However, female gamers are gaining traction on the platform. But out of the ten most followed female game streamers, only one is … human. Here we go: Quicklinks Most Watched Female YouTube Streamers The Science of VTubers Japanese Culture is Strange Sometimes Enter: Hololive Production Top 20 Most Popular VTubers The Future of Online Avatars Most Watched Female YouTube Streamers StreamsCharts dropped this ranking on X (