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How to Create a Media Kit

5W PR

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. In March 2020, digital newsroom designer pr.co Some look like resumes, using bulleted lists, while others use infographics and visuals to convey valuable information about a brand.

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Communication in Top Eight Digital Skills Needed

The Proactive Report

(Source: Grovo whitepaper ) The Grovo paper lists eight digital skills needed in business today. Working with documents. Digital etiquette. Digital PR Skills. Many of these skills are particularly relevant to the practice of PR. Communication: PR is a communication function. Project collaboration.

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PR Professional’s Guide to Content Marketing

5W PR

Some sources found to be valuable for generating content marketing ideas, include: Document customer’s responses and questions and respond to their posts or write e-books responding to their questions. Write content in response. Avoid writing too much about numerous things. Create video tutorials.

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The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

Before writing a press release, whether it’s your first or 100th time, it is essential to set clear expectations on what you want to achieve to understand better what you are writing. Examples of assets include data, infographics, and videos, among others. The key here is that it is an informative piece of content.

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15 White Hat Link Building Tactics That Google Loves in 2024

Buzzstream

(Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) I love some of the things I see from digital pr, it’s a shame it often gets bucketed with the spammy kind of link building. Take Visual Capitalist for an example.

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How to Ideate a Successful Survey Campaign

Buzzstream

I set out trying to write a post about creating a successful survey campaign from start to finish. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. On the brainstorming document, add a column explaining the emotion you are trying to elicit with your content.

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How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. PR practitioners are well aware of the need to improve to keep up, yet struggle with it. It is simple: participants first write their ideas without discussion on Post-it notes. Document this workflow overview.

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