Cision
NOVEMBER 19, 2015
Over fifty people went with me as I narrated a test drive of Ford Motor Company’s 2016 Mustang, and I answered their questions in real time. . At a recent real estate conference, a luxury realtor shared with me that over 2,000 people had tuned into her first live tour of a South Florida home.
Rock the Status Quo
NOVEMBER 12, 2014
It doesn’t even matter if your client is b2b or b2c – getting creative with out-of-the-box thinking opens the door to a never-ending supply of relevant media opportunities. Let’s use the example of a luxury residential real estate client. Move past real estate trade pubs and consumer media.
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PR 20/20
OCTOBER 4, 2018
At our recent Cleveland HubSpot User Group (HUG) meeting, we partnered with video production company Pritt Entertainment Group (PEG) to discuss how to creatively layer video into marketing. YouTube and Facebook both offer 360-degree functionality for viewers. Tours (ex: facility, office, real estate walkthrough).
Waxing UnLyrical
DECEMBER 4, 2018
Influencer marketing has been around for over a decade with the rise in popularity of YouTube. So many other factors need to be considered as well, such as message tracks, metrics and who has control of the content (typically the influencer maintains creative control.). Image by ElisaRiva via Pixabay, CC0 Creative Commons.
Cision
JUNE 2, 2017
On Facebook, Twitter, YouTube, and all those other social networks. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. YouTube: How many views do they get? Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate.
Beyond PR
JUNE 2, 2017
On Facebook, Twitter, YouTube, and all those other social networks. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. YouTube: How many views do they get? Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. The Key Steps.
Victorious PR
FEBRUARY 22, 2023
She is one of the most creative people on the team, with a heart of gold — and a masters in psychology to boot! Look, you could save some money by asking your team to read some PR books and look for a good YouTuber to explain it to them. Psychology is the root of public relations.
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