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Expansion in the China World Building Sets the Stage for Hoffman China in 2018

The Hoffman Agency

In the case of our Beijing office located in the prestigious China World Building, our creative space planning finally ran out of options after we had to put a desk in our lobby area. We literally ran out of real estate. We also want an environment that reflects a creative mindset and gives off warmth. colleagues.

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Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

For creative marketing agencies, CSR often takes the form of pro-bono services. The visuals for the creative elements were whimsical, inspired by Dr. Seuss and approved by his estate. Healthy Birth Day developed a mobile app to make it easy to track and record movements. It did for Strategic America (SA).

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4 Trending Tactics to Add to Your Video Marketing Strategy

PR 20/20

At our recent Cleveland HubSpot User Group (HUG) meeting, we partnered with video production company Pritt Entertainment Group (PEG) to discuss how to creatively layer video into marketing. During the HUG event, PEG also went on explain that square videos take up more of a user’s screen, especially when it comes to mobile. Timelapses.

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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Take advantage of your brand channels by utilizing everything from company website real estate to proprietary email lists. Be creative when live-tweeting from the event. Before your next event sets sail into uncharted waters, plot a course for promotion using the ideas below. Owned Media Oasis.

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How to Spy on Your Competition & Steal Their Secrets

Cision

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness.

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

What must also be kept in mind is that creativity and innovation don’t come in a vacuum. “I Your aim in all of this activity is to spark your imagination, build a list of creative ideas and then innovate. The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness.

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Here Comes Generation Alpha: What PR Pros Need to Know About the World’s Next Age Group

PRSay

Alphas are using mobile devices earlier in life, and they’re adept at connecting with friends and family members via online platforms such as FaceTime, Skype, Zoom and the video game Fortnite. Communicate via mobile devices. By 2035, 35 percent of the U.S. Forecasting their impact. Marketing to Alphas. Connect with video stories.

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