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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Those with a penchant for finance may go the IR route or look to represent banks or investment products, as someone with a love of travel takes a position with a destination or tourism bureau. For many, the roads intersect, which has been the case for Christina Semmel, Lufthansa’s Manager of North American Corporate Communications. “My

Industry 316
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Behind the Headlines With Caroline Michaud

Cision

Caroline Michaud, Vice President of Corporate Communications and Public Relations at PHG Consulting, says to be competitive, clients must determine their specific brand and strategically position themselves in the marketplace. What are the biggest PR and marketing mistakes you have seen these brands make? An easy comparison is social media.

Tourism 120
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On becoming a PRIA Fellow

Prakkypedia

I normally write about and promote clients. Working in Parliament House in Canberra during sitting weeks – long hours, researching and writing speeches, attending dinners including one with the US Ambassador and a staff Christmas party where John Howard sung an impromptu song while someone played the piano. It’s time to talk about me!

Radio 24
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22 PR Rock Stars of the Future

Communications Conversations

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. She’s done an extensive survey and in-dedpth interviews. Kathryn Duke, @dukekathryn.

Sports 0
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Powwowing With Pepco on Social Media

Waxing UnLyrical

. “The plan elements include press conferences and media phone interviews, call center recorded messages and call center reps, our Web site, and social media.&# What was interesting to me, was that, as Andre and I DM’d to set up this “interview,&# my attitude towards him changed. Here’s the interview.

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Kpop Lessons: Handling Defamation Through Public Relations

Waxing UnLyrical

Garner support Tablo granted interviews to both the JoongAng Daily and the KBS network , who were sympathetic to his situation. His interviews, along with the MBC Special episode, were featured on countless Kpop blogs; two articles on the Korean online community Soompi had 118 comments altogether, a majority of which were positive.

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Weekly Roundup: The Gerald Durrell Edition

Waxing UnLyrical

Where to use keywords in corporate blog posts , by Lee Odden. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? . “Social media&# or “social networking&# – which term is correct? from Mizz Information. Trying to figure out Quora? by Bill Sledzik.