Reputation Us
FEBRUARY 27, 2024
PART 2 (of 5) – Reputation Value and Risk Insurance companies increasingly recognizing a solid corporate reputation as a valuable and insurable asset. Risky Value So how do you determine the value of your corporate reputation in order to mitigate potential risk to it? Your company’s good name is one of your greatest assets.
Solo PR Pro
MARCH 28, 2023
Her work on healthcare legislation led to a PR and marketing career in the hospital industry. In fact, a good chunk of Pennie’s career was spent in healthcare marketing and PR. As Pennie reflects on her career, she notes her two focus areas that were total opposites: healthcare marketing and county fairs.
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Stuart Bruce
OCTOBER 30, 2014
Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Gigantic multi-national and trans-national corporations have no respect for borders or governments.
5W PR
OCTOBER 18, 2023
Expert endorsements Collaborate with reputable healthcare professionals or experts who can provide credibility to the brand. Crisis communication plan Develop a robust crisis communication plan to address miscommunications promptly. Avoid overhyping or making unverified claims.
Burrelles Fresh Ideas
MAY 21, 2024
According to the Health Enhancement Research Organization (HERO), investing just a dollar in employee wellness can yield $6 in healthcare cost savings and increased productivity. Crisis communication: In times of crisis or organizational change, effective communication is paramount to maintaining trust and stability.
Solo PR Pro
JANUARY 18, 2022
It happened organically following many successful years in broadcast production and healthcare and pharmaceutical public relations. Five years later Shirley is principal of Stage 1 Public Relations , where she works with clients in the healthcare, biotech and non-profit industries. Cross-country career path.
Reputation Us
JANUARY 4, 2016
Last year’s litany of patient data mega-breaches hit some of the most well-resourced and advanced healthcare entities in the country, including Anthem, Beacon Health, CareFirst, Community Health Systems, Premera and others. Streams of patient data were exfiltrated from the corporate networks into dark corners of the Internet.
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