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40+ Blogs Marketers Should Be Following

PR 20/20

The Ready North RSS: Must-Reads for Marketers. For Content Marketing, we like…. Content Marketing Institute blog ( @CMIContent ): Insight from top names in our industry. Founded by Joe Pulizzi ( @JoePulizzi ), CMI is a powerhouse for content marketing advice. Search marketing for relevant content.

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

“Data and the use of data will become the great divide between marketers producing content and content marketing. Those companies that can take data, do a deep dive, and understand what the data tells them will see more success in achieving their goals from content than those who look at simple analytics.

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Be Human: 4 Lessons From xPotomac 2015

Cision

If that’s even close to being true, you will have to shift your content marketing strategy. After comparing the future influx of information to a tsunami, Mark calmed everyone down by reassuring us that The Content Code has all to do with being human and less to do with SEO tactics. Want your content to stand out?

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How to Choose a Media Monitoring Service

Critical Mention

24/7/365 customer service. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics.

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Marketing Manager or Managing Editor: How to Streamline Content Overload

Barokas

Quality content is rooted in journalism, yet the vast majority of marketers do not have education or experience in professional writing. There’s no shortage of amazing freelance journalists and writers for hire to get content projects off the ground. Ashley, Director of Content at Barokas Communications.

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Uncertainty in the Media Monitoring and Earned Media Market: What It Means For You

Critical Mention

24/7/365 customer service: “Always-on” support is often overlooked but should absolutely be considered during your vetting process. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing. That’s a good starting point, but the reality is that you need to get deeper to truly understand the impact of your media.

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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

Marketers will likely gravitate toward tracks including: Advertising and brand experience. Media and journalism. The premier gathering of digital marketers on planet Earth!”. If you’re a marketer, surely you thought ‘yes, please’ to at least two of those categories. Content Marketing World Conference and Expo.