5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Cision

MAY 23, 2017

Trade shows and events offer the perfect opportunity for companies to experiment. Initially, a rain jacket might seem out of place at the mecca of cool geek culture—unless it’s connected to music, technology, and the spirit of the event. How do you want your consumers to feel when using your product or service?

Industry 195

Industry Trade Shows Marketing Film 195

Beyond PR

MAY 23, 2017

Trade shows and events offer the perfect opportunity for companies to experiment. Initially, a rain jacket might seem out of place at the mecca of cool geek culture—unless it’s connected to music, technology, and the spirit of the event. How do you want your consumers to feel when using your product or service?

Industry 76

Industry Trade Shows Marketing Film 76

PR Fuel

AUGUST 23, 2020

Here are some of the categories you may want to choose to receive press releases about: Green technologies LGBTQ+ issues and events Broadcast industry Science and research Public health topics and news items Farming and agriculture Biotechnology Sports news for major and minor sports leagues Police, law enforcement, and crime.

Biotechnology 67

Biotechnology Agriculture Sports Local 67

Beyond PR

MAY 8, 2018

This is why influencer marketing is so successful — and critical to growing key trade show or event metrics. He regularly attends auto shows and meetups, previewing the coolest cars and latest technology for his audience. Influencers can be your brand’s ticket to: Local leverage. Who is Considered an Influencer?

Marketing 45

Marketing Trade Shows Local B2B 45

PR Fuel

JUNE 9, 2021

Consumers might turn toward your competitors instead. Consumers will see the waves you’re making in the industry. Let people know if you’re involved in local events, sports teams, or other inspiration events. You’ll start struggling when distributing press releases as a result. Don’t let it come to that!

Small Business 67

Small Business How To Writing Conference 67

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. For business-to-consumer (B2C) brands, Facebook and Instagram tend to be the most powerful channels.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48