Remove Consumer Remove Ethics Remove Journalism Remove Local
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Your client is accused of price gauging, now what? – Scott Brooks

Ethical Voices

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. He shares several ethics insights, including: Your client is accused of price gauging, now what? My background is in radio and television journalism. What is the most difficult ethical challenge you ever confronted at work?

Ethics 90
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Creative Headlines Will Drive PR SEO & Success in 2017

Cision

According to INC , being digital friendly is the new norm in any kind of business; inclusive of local search, to test strategies and the overall brand message traction. We witness this proliferating with very young consumer-facing companies on platforms that include Instagram and Snap, to almost immediate success. Search dominates.

SEO 120
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Prakky’s pick: Top sources of Australian media news

Prakkypedia

I thought it would be useful to share some sources of news on Australia’s journalism industry (in no particular order): The Australian – Media. Self-described as a “trade journal for the media covering newspapers, magazines, TV, digital, radio, outdoor advertising and entertainment media”. This is “journalists talking journalism”.

Media 76
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Smart PR-Non-Profit Collaborations

ImPRessions - Crenshaw Communications

When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. Non-profits are businesses, and as such, need to operate with ethical business practices and proper reporting structures.

Local 120
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Bank social media team in 2018 after graduating from the University of Minnesota with a degree in journalism. I met her when she was marketing director at ThreeSixty Journalism, where I’m on the board.

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Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. It's very time-consuming, and can be emotionally draining.

Education 107
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Behind the Headlines With Brandon Puttbrese

Cision

I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. For a daily beat reporter, our stories had to have a local tie. Personal recommendations have always been the most reliable source of information for consumers. Start simple by asking: Who cares?

Crisis 0