Maxim Behar

NOVEMBER 23, 2020

Now everything is PR, communications, and management. If we have to work diligently for our customers, and this is now mandatory, we need to manage their brands, messages and products more than ever. Just us, not them. But that means brilliant preparation, daily pro-activity and always fresh and original ideas.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Burrelles Fresh Ideas

JANUARY 16, 2024

Think of the brands you deal with daily. People are more likely to trust and connect with a brand or organization that is genuine and transparent in its communication. When brands and individuals communicate openly, honestly, and transparently, they build a foundation of trust that withstands challenges and crises.

Crisis 85

Crisis Airlines Crisis Communications Social Media 85

ImPRessions - Crenshaw Communications

AUGUST 5, 2019

But as the agency that has tried to align its brand with public trust, one hopes it has learned from its mistakes. On closer examination, the Edelman/GEO Group situation is a great example of what not to do when faced with an ethical quandary. It seems Edelman thought they would keep the GEO work under wraps. But it gets worse!

Industry 217

Industry Reputation Groups Internal 217

PRSay

JUNE 7, 2021

Just skim the headlines and you’ll notice everything from fraud and deadly cyberattacks to ethics violations, faulty products and tone-deaf commercials bringing down the mightiest of organizations. Red teams expose what works, what doesn’t and what needs improvement in a crisis-management strategy.

Crisis 164

Crisis Exercises Crisis Communications Reputation 164

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. They may also work to manage and respond to negative situations or issues that may arise.”. This can include the media, customers, employees, and the general public.

Interviews 106

Interviews Publicity Technology Social Media 106

Ethical Voices

DECEMBER 12, 2022

Joining me on this week’s episode is Rebecca Wilson , the Executive Vice President International for WE Communications International. While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . Key findings from the 2022 Brands In Motion Study.

Ethics 74

Ethics Brand Branding Internal 74

Waxing UnLyrical

AUGUST 10, 2011

Organizational communication: Whether working client or agency side, you have to understand the principles and processes behind internal communication. Research: Rarely, if ever, will you begin with a client, or internal project with all the facts and background information at hand.

Ethics 75

Ethics Community Internal International 75

Maxim Behar

JANUARY 24, 2022

His first graduation was from Prague University on International Economic Relations. Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. increasing sales, better branding, and media presence.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

5W PR

JANUARY 31, 2024

Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Sword and the Script

DECEMBER 20, 2022

be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale. There are several platforms out there to simplify and manage B2C influencer marketing, such as Paladin, Heepsy, HypeAuditor, and InBeat. Internal comms takes center comms stage in hybrid work.

Marketing 198

Marketing Content Marketing Data Social Media 198

Melissa Agnes

MARCH 15, 2016

I find it interesting that many organizations still believe that the personal brands of their management team (namely their C-suite) and the organization’s corporate brand, are completely separate. The CEO, the brand and the alleged sex offender. What’s wrong with this crisis management approach?

Reputation 100

Reputation Brand Branding Ethics 100

PRSay

NOVEMBER 29, 2023

In today’s polarized social and political environment, the idea that “If you don’t say something, you’re saying something” seems to be holding true for companies and brands, Omodt said. In the latter case, “you’ve got to be careful not to escalate internal conflict and create this silent, resentful minority” in your workforce.

Leadership 109

Leadership Employee Crisis Management Resources 109

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. She currently interns at Paradise Communications where she assists in writing and researching press materials for clients such as the Dali Museum and Visit. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60