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5 Reasons You Need a Digital Media Center Today (and why farmers don’t use donkey’s anymore)

ISEBOX

Being that we are in 2016, it’s time to consider these 5 reasons why your organization needs a cloud based media center to help you automate communications, and what you should be looking for in a partner: Reason 1: Get Found – Your company is now a publisher. If you have a blog, emails and are generating stories, think again.

Media 79
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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

The extra mile PR strategy is simple yet powerful. And every time, the resulting goodwill manifests as good PR. Going the extra mile can be a long-term PR strategy if you can figure out how to do things that don’t scale. Every once in a while, an organisation goes the extra mile to keep its customers happy. Ritz-Carlton.

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17 Tips for Building a Kick-Butt, Wildly Successful PR Career

MaccaPR

In two previous MaccaPR blog posts, you’ve bathed in career advice from such public relations luminaries as Honeywell’s Greg Zimprich, Fast Horse founder Jorg Pierach, Lola Red’s Alexis Walsko [Read Part One] , Explore Minnesota’s Alyssa Ebel and Haberman agency CEO Fred Haberman [Read Part Two]. Make Enough Mistakes to Succeed.

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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. How is public relations different from marketing?

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The Top 10 Books of 2016 (According to Zude)

ZudePR

Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Speak, write, blog, tweet, make videos — whatever. 5: Different: Escaping the Competitive Herd by Youngme Moon (2011) £11.99. That’s not the sort of PR/digital marketer I want to be. 1995) £7.69.

Writing 84
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How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

Reading Time: 24 minutes This guide provides you with a thorough 5-step plan to evaluate and improve the workflow of your PR team. What’s ahead: Map your PR team workflow. Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). PR teams need to adapt to the changing consumer.

How To 60
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The Deep Work Habits of 28 Highly Productive People

ZudePR

Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. I'm writing a blog post on how the best communicators "go deep" and get stuff done. I know how I've done it; but how do others achieve it, I wondered (hence the blog post). Such are the risks of blogging and email.

Writing 114