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How to Effectively Communicate Your Rebrand

Cision

Start with your employees. If your employees don’t understand or identify with your rebrand, no one else will. This could be as simple as getting feedback on a new logo design or conducting a mini focus group to see what your employees think about your company narrative. Blog post explaining new changes. Requirements.

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The Best Execution for your Link Building Campaigns

Buzzstream

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. The attributes of blog posts.

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Healthcare Communication Strategies During Pandemic

5W PR

Or, perhaps a healthcare firm has decided to switch to remote work for several employees. Adopt content formats that employees can relate to. More important in times of crisis is whether employees read and engage with content produced by a company’s communication team. Allow employees to ask questions.

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How PR and corporate communications can use animated gifs

Stuart Bruce

In Harry Potter newspaper pictures are alive with characters that move. Like this example I’ve created summarising this blog post: Maps – Gifs can be amazing way to show how things have changed or are going to change. Animated gifs are a type of image file format that are like photographs alive with movement.

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45 Marketing and PR Statistics that Recap the Year We Had in 2020

Sword and the Script

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Happy employees are the ultimate growth driver.

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How to Effectively Communicate Your Rebrand

Beyond PR

Start with your employees. If your employees don’t understand or identify with your rebrand, no one else will. This could be as simple as getting feedback on a new logo design or conducting a mini focus group to see what your employees think about your company narrative. Blog post explaining new changes. Requirements.

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Avoid these Fatal Press Release Errors

PR Fuel

Instead of sending a regular press release, use an infographic to tell your story. While these stories are interesting to you, they are not going to be interesting to 99% of people who read newspapers or other media. It used the word “repositioning” over and over instead of discussing why it had to fire employees.

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