Onclusive

AUGUST 30, 2023

In this blog, we’ll outline clear tactics you can implement to build brand value by building stronger brand awareness, protecting your brand, and increasing your brand reputation. Conversely, positive interactions with customers can further enhance your brand’s image.

Brand 195

Brand Branding How To Reputation 195

NewsWhip

JUNE 10, 2021

Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. Real-time risk management | Jump to text.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Flack's Revenge

NOVEMBER 23, 2016

Here, I thought I’d take the opposite approach – cite atypical PR missteps by brands that generally enjoy good reputations. Eventually Samsung completely killed the phone, but not before suffering significant damage in terms of reputation and sales. I am also thinking of John Grant’s great song Disappointing.

Wikipedia 120

Wikipedia Crisis Management Customer Service Crisis 120

Prohibition

JANUARY 14, 2022

What is a PR Crisis? A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A crisis could be triggered by an accident, a serious error, or an inappropriate action. What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Newsfile

JANUARY 30, 2024

For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. Offer exceptional and empathetic customer service.

Trends 105

Trends YouTube Video Social Media 105

Melissa Agnes

JANUARY 5, 2015

In fact, as we saw with the Sony crisis in December, these risks and threats are only bound to grow – as are today’s crisis management challenges. So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. But let’s not be fooled.

Crisis 133

Crisis Crisis Management Exercises Customer Service 133