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Understanding the Defense Tech Industry and the Role of Public Relations

5W PR

Forget the Silicon Valley playbook of viral trends and flashy apps. Government agencies with competing priorities, military branches with specific technological needs, private contractors vying for contracts, and a cautious public with varied opinions on the industry. Here, technology isn’t about entertainment.

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

company website, blogs). What are the Basics of Crisis Communication Planning? Crisis communication planning involves preparing for unexpected events that could harm an organization’s reputation. Effective crisis communication ensures transparency, empathy, and timely responses. sponsored posts).

Viral 52
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Weekly Roundup of Awesome Links: Week of August 25, 2014

Melissa Agnes

From The Crisis Intelligence Blog. Emory’s Excellent Crisis Communication on Facebook. Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. This week’s episode of The Crisis Intelligence Podcast. Enjoy and have an awesome weekend!

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TCIP #016 – Malaysia Airlines Crisis Management with Jonathan Hemus

Melissa Agnes

How culture, both organizational and national, impacted Malaysia Airlines’s crisis communication. The importance of getting the first 24 hours right in a crisis. How to plan for a global, viral crisis. Check out our Crisis Intelligence Blog. Follow Melissa on Twitter: @melissa_agnes.

Airlines 210
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Misinformation 2.0: Deepfakes are the biggest threat to media today

PR in High Definition

The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. A government could be unsettled by a foreign player. Then, of course, there’s the crisis communications element. Similar videos followed quickly, and they were even more impressive.

Media 74
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Why it’s important to prepare for a PR crisis

Prohibition

Use all your communications channels. Your business probably has multiple communications channels that you use regularly – website, blog, social media platforms, Make sure you use each of them to push out your statements and updates to your crisis until the issue has settled. How to create a crisis management plan?

Crisis 62
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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.)