Burrelles Fresh Ideas

FEBRUARY 27, 2024

Our take : Super Bowl LVIII was a marketing masterclass in capturing audiences’ attention. When it comes to capturing attention, the Super Bowl reigns supreme, setting the gold standard for marketers around the globe. ” Our take : Was Taylor Swift the MVP of NFL marketing this year?

Sports 85

Sports Television Advertising Advertising 85

Bianchi Biz Blog

OCTOBER 24, 2022

As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. I get too many emails from PR people that have nothing to do with our market. You might also be interested in: Meet the Media: Kristen Strakalaitis, Morning Host of First Shift at Automotive News. Any pet peeves with PR people?

Meeting 59

Meeting Automotive Transportation Newspapers 59

5W PR

JANUARY 17, 2020

Market Surveys –Typically this will involve before-and-after surveys regarding awareness of your brand. However, media impressions are not limited to television or print media. Digital marketing is easier to examine in this way, because you’ll be able to look at statistics such as how long people are spending on each page.

Measurement 78

Measurement Publicity Television Analytics 78

PR in High Definition

JANUARY 17, 2017

Technology isn’t all drones, swarm intelligence and hype – and even the worlds of virtual reality (despite the ready availability of headsets), 3D printing and the IoT are a reasonably long way from ubiquitous adoption across the UK. I didn’t think that was very sexy at the time, but with hindsight it makes a lot of sense.

Technology 48

Technology Automotive Retail Banking 48

Bad Pitch Blog

FEBRUARY 28, 2006

His focus is primarily the industrial market. He has more than 17 years of new product and process development experience in job functions ranging from engineering to sales and marketing. His focus is automotive and military markets. Nearly half of the year’s line-up is in print or planned out. from SCHOOL.

Pitching 40

Pitching Automotive Engineering System 40

Bianchi Biz Blog

MAY 17, 2021

I read the fine print in what was given out at the Cummins event that introduced the X15 and then broke the story on the Atkinson Cycle that makes the Efficiency Series of this engine more efficient than earlier versions. A chart from one article I did on picking the right transmission ended up in Eaton’s marketing that year.

Meeting 65

Meeting Automotive Engineering Media 65

Bianchi Biz Blog

JUNE 21, 2022

I test drive new equipment offerings in print and video formats. Understand the market I write for. I get lots of pitches for stories on the automotive industry, which occasionally cross over, but it’s rare. I am a freelance editor representing Heavy Duty Trucking and TruckNews. I cover the heavy-duty trucking industry.

Meeting 86

Meeting Media Chemicals Radio 86

Bianchi Biz Blog

MARCH 7, 2024

We are pleased to share the next post in a series of in-depth profiles of a key international market written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.

Print 104

Print Marketing Real Estate Automotive 104