Agency B2B Media Relations Trade Shows 
Bianchi Biz Blog
APRIL 24, 2023
In a recent post , we showed why using the lowest hourly rates was the absolute worst way to choose a PR agency partner. For a number of reasons, the PR agency with the lowest rates usually ends up costing the client the most – in terms of wasted time, frustration and lackluster results. Why are these clues important?
Sword and the Script
MARCH 27, 2018
Do you feel like media relations getting harder? The survey found more than half (51%) said media relations is getting harder. The survey found more than half (51%) said media relations is getting harder. 3 More Reasons Media Relations is Harder. Also, see these related posts.
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Burrelles Fresh Ideas
MARCH 5, 2024
Yes, it’s true that in today’s digital landscape, public relations professionals no longer rely on earned media alone. Most PR pros today use some form of the PESO Model which includes owned, shared, paid and earned media. However, media pitching and media relations to secure earned media still dominate the industry.
Sword and the Script
NOVEMBER 22, 2016
If you’re not using Facebook ads because you don’t think they work in B2B marketing , then you are among thin ranks. Several surveys reviewed by eMarketer suggest social media advertising continues to advance – and Facebook is often voted the most effective paid platform – even for B2B. req.) – by Regalix found.
Shift Communications
NOVEMBER 4, 2016
Maybe you’ve never worked at a PR agency. Or perhaps you started your career at an agency, moved client side, and are now considering a return to agency life. Either way, making a move to a top PR agency can have a tremendously positive impact on your career growth, but there are also a few things to consider.
Bianchi Biz Blog
FEBRUARY 18, 2021
Every public relations professional, whether they’re involved in corporate PR or work with a PR agency, is looking for a competitive advantage. Attend industry events – trade shows, webinars, conferences, etc. – The Niche Knows: Five Key Benefits to Working with a B2B PR Agency. The same is true for PR pros.
Bianchi Biz Blog
JUNE 29, 2023
When you have your answers, and your messaging and objectives have been defined, you can start creating your public relations, advertising and social media strategies. This would be the perfect time to align with your PR and marketing agency partners that have significant experience with trade shows, especially with CES.
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