Communications Conversations
MARCH 29, 2019
Now, she’s crushing it at Best Buy in social media marketing. Ashley Gustafson, Marketing Specialist – Affinity Plus Federal Credit Union (nominated by Arik Hanson). So much of effective social media marketing is based on instincts. Thomas classroom many years ago. But, who are the next LeeAnns, Sarahs and Allisons?
5W PR
MAY 15, 2023
For a wine brand, Gen Z marketing can be tricky due to their distinct preferences and values. Sustainability Sustainability is an essential factor when marketing to Gen Z consumers, who are more concerned about the environment and sustainability practices. Influencer marketing can also be effective in reaching Gen Z consumers.
5W PR
APRIL 18, 2023
The market for healthy plant-based beverages is on the rise. To attract consumers, effective beverage marketing strategies are crucial. This includes using regenerative agriculture practices and renewable energy in production. Companies in this space face tough competition. Also, recyclable or compostable packaging can be used.
Deirdre Breakenridge
APRIL 9, 2019
There are opportunities that exist for consumer brands to market within the purview of a government agency. Did you know that certain business are eligible to participate in programs that give them access to specialists who assist in the marketing of their products and services? What do you offer them that an agency doesn’t?
Konnect Agency
MARCH 20, 2024
Brands like Force of Nature Meats wowed us with their dedication to restoring the earth through regenerative agriculture practices. As marketing experts always eager for the next trend, we’re excited to see how these moments will shape brand strategies and consumer preferences in the months and years to come.
The Hoffman Agency
SEPTEMBER 26, 2023
Today, she’s a senior marketing manager at Adobe and a published author. After years of being told not to bring attention to herself, Martha knew that she needed to share her story when a child from an agricultural town told her, “People like me can’t be at places like this.”
Communications Conversations
MAY 24, 2018
I am the global director of communications and brand marketing at Geosys, a company which specializes in satellite remote sensing for agriculture. My role revolves around positioning Geosys as the industry leader in remote sensing for agriculture by serving as a trusted partner for our core market segments.
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