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Depressed and depressing: the state of UK news media

Stephen Waddington

You can download a copy of the report by following this link. News media in pain Newspaper brands continue to suffer as readers shift from print to digital. Popular newspaper brands have suffered double digit falls in print circulation with the Daily Star (-18%), Daily Mirror (-13%), and Daily Express (-12%) hardest hit.

Print 115
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Prakky’s pick: Top sources of Australian media news

Prakkypedia

A feature of every Monday print edition of The Australian since I can remember, Media publishes “the latest media news” and includes columns and Media Diary, a selection of snippets that is part business update, part breathless gossip. Download This Show. Producer Olivia Rosenman is a regular on Download This Show. Mumbrella.

Media 76
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Behind the Headlines With Crenshaw Communications’ Marijane Funess

Cision

Having to switch gears so often was a great prelude to broader agency work where we work on various clients from 3D printing to beer. What are some of the differences in building a communications strategy on a national level compared to a local level? I’ve been at Crenshaw for five years and I really love that no two days are alike!

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Campus Media 101: What You Need to Know to Reach Student Journalists and Their Audiences

Beyond PR

While some publications have reduced print frequency in the face of the changing media landscape, the amount of content being produced by their newsrooms has not changed. Moreover, they usually share each print copy with at least one other person, so distribution is maximized. It has gone digital. employment, entertainment, etc.

Radio 69
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Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. In the 1920s, Charlie Chaplin and Babe Ruth became the first celebrity advertisers. 19 percent were piloting a program. 32 percent planned to implement one.

Marketing 239
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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

Follow this link if you want to download the complete blockbuster otherwise read on. The internet ad market #3 Mobile and telly ad and viewing parity The time spent on media versus advertising revenue is in sync for desktop (18% vs 18%), TV (33%) and mobile (34%). She’s been producing her annual report since 1995.

Report 81
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Tell Your Story Like You Speak, Keep Pitching, and Earn Media Coverage

PR Fuel

I promise you a press release that sounds like an actual human being will get better results than one that reads like the fine print on your home loan papers. Having an outside, third-party perspective to help you critically consider whether you really have a newsworthy message, or just a self-serving advertisement, can be helpful.