ImPRessions - Crenshaw Communications

DECEMBER 17, 2019

Not every tech PR agency is familiar with the ad tech category, but it keeps growing in size and significance. The boom comes thanks to data privacy concerns and the call from major advertisers for greater transparency and control over their digital advertising. CTV ad spend alone will rise to $7 billion by year’s end.

Privacy 156

Privacy Advertising Advertising Data 156

5W PR

JANUARY 26, 2021

Visual content, logos, and reputation are still valuable, but getting the attention of today’s consumer has gotten more difficult because of all the advertising chatter and clutter. 32% added it was the brand’s storytelling. 32% added it was the brand’s storytelling. The brand’s voice plays a major role in all three.

Tools 88

Tools Product Launch Guidelines Customer Service 88

Konnect Agency

JUNE 8, 2023

Armed with this knowledge, you can optimize your content strategy, elevate your storytelling, and forge meaningful connections with your audience. The post Instagram Ranking Explained appeared first on Konnect Agency. Looking to build an Instagram presence? Konnect with us to learn how we’ve helped brands stand out on social media.

Instagram 52

Instagram Guidelines Social Media Video 52

Cision

AUGUST 11, 2016

Advertising Age Online. Storytelling is bigger than ever—and it’s a skill that marketers will continually need to hone to stay ahead of the competition. When doing so it’s critical that marketers keep a close eye on disclosure and comply with FTC guidelines. Advertising Week. Search Engine Land. Social Media Examiner.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

MaccaPR

MAY 28, 2015

Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. million views on YouTube?

Film 48

Film Marketing YouTube Advertising 48

Polaris

DECEMBER 14, 2014

My guidelines were as follows: I wanted a list of 3 books consisting of a favourite novel published this year, the best business book of all time and a favourite offline resource. This book isn’t technically fiction, but Katz is such a good storyteller that it takes you away from your crazy world. Here’s what they told me. #1

Marketing 251

Marketing Resources Content Marketing Leadership 251

Sword and the Script

DECEMBER 26, 2023

This year, we saw in-house teams get downsized and agency budgets get reduced. Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” Finally, 2024 also brings another U.S.

Writing 194

Writing Communications Marketing B2B 194