Prohibition

FEBRUARY 13, 2024

Implementing these polls can also foster a deeper connection with the audience, working toward community building goals. It’s a reminder that responsible and ethical marketing practices are pivotal in this evolving digital landscape. This dispute implies a potential shift in content creation strategies for TikTok marketers.

Instagram 62

Instagram LinkedIn Social Media Media 62

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. Great communicators will have the mental toughness and swift ability to pivot that is necessary to respond to this chaotic world and keep PR and marketing on course.

Writing 198

Writing Communications Marketing B2B 198

Newsfile

JANUARY 30, 2024

Understanding what to prioritize can be daunting and 2024’s top 5 PR trends sift through the constant advancements and shifts in the industry. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. 74% of PR pros report an increase in work quality when using AI.

Trends 105

Trends YouTube Video Social Media 105

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. So, what does it take to get into this exciting profession?

Nonprofit 83

Nonprofit Publicity How To Small Business 83

5W PR

JANUARY 15, 2024

As the world inches closer to 2024, the echoes of pandemic-driven shi͏fts and emerging economic realities continue to shape consumer behavior. Consumers will adopt creative st͏rategies ͏to stretch their budgets. Value-driven purchasing The economic environment will remain a key driver of consumer tren͏ds.

Consumer 78

Consumer Ethics Trends Mobile 78

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. A code of ethics isn’t a bad idea. It makes sense. One new product for Cision.

Software 128

Software Pitching Ethics Privacy 128

Prohibition

FEBRUARY 1, 2024

AI is injecting itself into the creative process, reshaping how we express ourselves online. We know it can dramatically improve processes offering an efficient way to distribute and create content, personalisation and accessibility but many concerns around authenticity and ethical considerations remain.

Social Media 62

Social Media Trends Media Guidelines 62