Remove 2021 Remove Branding Remove Consumer Remove Hotels
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The Top 10 PR Disasters in 2021

Prohibition

2021 has almost come to a close and in all honesty, we are still trying to process 2020… It’s been a year full of some amazing PR stories and campaigns and also some that didn’t quite hit the mark. — Melissa Fulcher (@mkfulcher) June 28, 2021. — Aldi Stores UK (@AldiUK) April 16, 2021. FreeCuthbert.

Crisis 146
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Voice moves from awareness to application

Stephen Waddington

Voice is evolving from an interface to a distinct channel according to the Voice Consumer Index. Data on the adoption of voice technologies by consumers is hard to find. That has changed thanks to the Voice Consumer Index published by Vixen Labs in partnership with the One Voice Network. Voice has high levels of awareness.

Hotels 138
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article thumbnail

The Top 10 PR Disasters in 2021

Prohibition

2021 has almost come to a close and in all honesty, we are still trying to process 2020… It’s been a year full of some amazing PR stories and campaigns and also some that didn’t quite hit the mark. — Melissa Fulcher (@mkfulcher) June 28, 2021. — Aldi Stores UK (@AldiUK) April 16, 2021. FreeCuthbert.

Crisis 62
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Marriott’s Aynat Ravin on real-time insights and data in the travel industry

NewsWhip

M Live combines the worlds of data and creative, and their efforts have enabled Marriott to attract and engage consumers around the globe. . NewsWhip was a great addition with real-time stories and insights across a variety of topics informing content, activations, brand strategies, and on-property pull-through.

Travel 109
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Navigating the Travel Landscape: 2024 Trends and Transformations

Burrelles Fresh Ideas

Hotel prices, however, have remained relatively stable, experiencing a marginal increase of only 0.7% This downward trend in travel costs is particularly noteworthy amidst the rising prices across various sectors, with average consumer prices seeing a 3.1% since last year. year-over-year increase through January.

Travel 92
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“A Lightbulb Moment”: Inside the Content Program That Helped Marriott Weather the Pandemic

Contently - Strategy

Even harder to know what to say, which is why so many “Our brand is here for you in these unprecedented times” emails flooded our inboxes. Communication about safety protocols and points flexibility was crucial, but the brand’s marketing team also knew that their audience wanted more than memos. But in travel?

Travel 96
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13 people I’d love to have coffee with in 2023

Communications Conversations

2 – Monica Gratzker, Post Consumer Brands. And he’s one of just a handful in town to work in the Employer Brand marketing area, so I’d be curious to hear more about that at BCBSMN. I had spoke with Mary a couple times in 2021 (I think) about some work through our podcast sponsorship with Brandpoint.