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PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

A B2B with a new VR (virtual reality) tool for real estate sales should never neglect specialty outlets VR Journal or AR/VR Magazine – as well as real estate trade journals like Realtor Magazine. Real estate company buyers are more likely to be paging through these journals than Wired.

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From Celestial Insights to Corporate Innovations: How Space Tech Enhances Business on Earth

Stern + Associates

With the rise of increasingly innovative technology, Ekblaw is able to expertly help leaders understand where to invest resources. Earth-based markets are going to have huge opportunities,” says Ekblaw, a member of the XPRIZE Space + Exploration Brain Trust.

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Putting the “PR” in Partnership Relations

PRSay

Rather than predicating partnerships on a media buy or complex letter of intent, PR can approach them from the perspective of thought leadership – shaping a platform that is mutually beneficial to both parties. Our work with client Coldwell Banker Real Estate provides a real world illustration of this opportunity.

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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

PRSay

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. Offer resources to help employees write resumes, search job postings and brush up on their interviewing skills. People were shocked then. in Dallas.

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Building a Media Strategy with Cassie Lawrence, JSA+Partners

OnePitch

She now conducts proactive media strategy and builds thought leadership programs for clients in digital media and consumer tech. Whether an embargo, exclusive, or resource, I make sure that it’s reflected in the subject line. . Read below for the entire interview with Cassie: . Thanks for the time!

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Behind the Headlines With Lynda Fernandez

Cision

In 2010, after a landmark merger with another local association, we became the Miami Association of Realtors, the largest local Realtor group in the nation, and I finally convinced our leadership to contract for Cision and PRWeb. We also have partnerships with 136 real estate associations or organizations throughout the world.

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Domain Expertise: 10 Ways to Build Your Team's Industry Know-How

PR 20/20

At PR 20/20, we work with clients across industries—from manufacturing and distribution, to healthcare, insurance, finance, real estate, technology and more. Consider it a starting point, and let us know your additional tips and resources! Subscribe to top industry resources and read daily. Welcome to agency life.