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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

PRSay

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. Bungled staff reductions leave long memories that can undermine a company’s reputation and its ability to retain customers and recruit employees. People were shocked then.

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Behind the Headlines With Lynda Fernandez

Cision

In 2010, after a landmark merger with another local association, we became the Miami Association of Realtors, the largest local Realtor group in the nation, and I finally convinced our leadership to contract for Cision and PRWeb. We also have partnerships with 136 real estate associations or organizations throughout the world.

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PRoust Questionnaire: Helen Slater

PR Conversations

Plus that organisational PR relies on the leadership (and employees) and their actions. Which real, historical or fictional person or brand would you like to give a reputation makeover? It’s not that she has a bad reputation, but it could do with a bit of a polish. What is your idea of PR nirvana?

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How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

So why would you bury the link to one of your most valuable company resources, its newsroom — especially for such an important audience as journalists who cover your company? In the TEKgroup survey, there were two themes among journalists for “must have” newsroom resources: downloadable content and experts/media contacts.

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