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2020 Planning: Questions to Ask to Create a Stellar Media Strategy

Barokas

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. From Pinterest fails to parenting mishaps and workout blunders, I can relate to them on many levels. If you have a CEO who can slam dunk every interview, good for you.

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Social Selling Secrets Masterclass

wiredPRworks

Interview: craft a compelling and true-to-life storytelling narrative. Visual Social Selling Storytelling: Instagram, Pinterest, Snap, TikTok, YouTube, and more. Visual Storytelling. . * Direct Deploy: Engaging Content Marketing. Convert: plumb sales process path for better conversion. Success strategies.

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2019 Planning: Questions to Ask When Building Your Media Strategy

Barokas

From Pinterest fails to parenting mishaps and workout blunders, I can relate on many levels. If you have a CEO who can slam dunk every interview, good for you. Do you have a strong story and storytellers? Otherwise, be sure to talk with your team through the following considerations when building out a plan for the year.

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How to Use eBooks to Grow Your Authority

ReimaginePR

Promote your ebook often on Twitter and Pinterest. This same advice applies to being interviewed on videos and podcasts. Social share buttons. Gently nudge your audience to promote your eBook to their social circles. Promote Your Ebook On Social Media. Pay for promotion on Facebook and Instagram. Promote Your Ebook On Your Blog.

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The Force of Content Distribution Awakens: 3 Lessons for Marketers from Mark Hamill’s Career

Beyond PR

In a recent interview with the Wall Street Journal , Hamill spoke about his 24-year career as the infamous Batman baddie and how it helped prevent him from being typecast into hero roles. Similarly, content marketers should not be afraid to take risks with their storytelling and distribution strategies.

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Humans, Not Machines: Content That Connects [SXSW Recap]

PR 20/20

Break a long-form piece into a blog series, or break an in-depth interview into more digestible sound bites and quotes to pepper throughout collateral. For partner platforms like SnapChat, brands have full-feature storytelling capabilities. Which pieces of the story may be missing? Evolve from distribution to programming.

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What the Heck Is a “Word Visual?”

Ishmael's Corner

My post last Wednesday explored how non-designers in the communications business can get the visual storytelling religion. Little or no design goes into this type of visual storytelling. BusinessInsider wrote a feature on Ben Silbermann, Pinterest CEO, that included the Venn diagram below. Speech Cloud with a Celebrity.