Barokas

DECEMBER 5, 2019

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. From Pinterest fails to parenting mishaps and workout blunders, I can relate to them on many levels. Do you have a strong story and storytellers? I love expectations vs. reality memes.

Strategy 78

Strategy Media Storytelling Pinterest 78

wiredPRworks

SEPTEMBER 30, 2020

Interview: craft a compelling and true-to-life storytelling narrative. Visual Social Selling Storytelling: Instagram, Pinterest, Snap, TikTok, YouTube, and more. Visual Storytelling. . * Direct Deploy: Engaging Content Marketing. Convert: plumb sales process path for better conversion. Manage: Tools to schedule Tweets.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

Communications Conversations

APRIL 27, 2018

Although corporate storytelling has been under fire a bit lately, I continue to be a strong supporter of such efforts–and this one, in particular, looked interesting. For example, we were seeing great traffic from platforms like Pinterest, but many times the user bounced once they got to a page on our site.

Blogging 68

Blogging Pinterest SEO Examples 68

Barokas

JANUARY 9, 2019

From Pinterest fails to parenting mishaps and workout blunders, I can relate on many levels. Do you have a strong story and storytellers? Along the same lines as ensuring the right spokespeople, make sure your message is strong and engaging, and that you have great storytellers sharing it with the world.

Strategy 60

Strategy Media Pinterest Storytelling 60

Shift Communications

OCTOBER 1, 2015

No recipe books, no Pinterest, no “phone my mom” option. Insights – the storytelling. When contestants begin a Food Network’s Chopped challenge, they are given a basket of random ingredients and asked to make an entrée. The concoctions created with seemingly unrelated ingredients must flow directly from the minds of the chefs.

Big Data 60

Big Data Data Pinterest Storytelling 60

PR Fuel

JUNE 13, 2017

Animations —A simple, clean animation on your site will really draw your customers in with great storytelling. Cards —Sites like Pinterest use cards to deliver a lot of information in a small, easy to digest format for users. You can have it work as you scroll down the page or as your customers move from link to link.

Pinterest 40

Pinterest Mobile eBook Video 40

Karen Freberg

JUNE 24, 2019

I had the chance to talk directly with the Facebook and Pinterest leadership teams about what I was doing in and out of my classes. We had a panel with Adobe, LinkedIn, Facebook, and Pinterest to talk about creating sustainable partnerships with each of the brands. It was truly a wonderful professional experience for me.

Education 64

Education Creativity Pinterest Facebook 64

Shift Communications

DECEMBER 11, 2015

Visual Storytelling Accelerates. Instagram, Pinterest, YouTube – they all have or are rapidly advancing advertising components. How we leverage those elements to reflect in sales momentum will be expected of all marketing department. All this effort will continue to push Attribution models forward.

Marketing 60

Marketing Mobile Pinterest Analysis 60

prTini

FEBRUARY 17, 2015

So far in 2015, we’ve been talking a lot about visual storytelling and its importance for PR. What are some tools that anyone could use, regardless of their background, to become a better visual storyteller? Something even as simple as going onto Pinterest and writing out why you love some of the photography or design.

Storytelling 28

Storytelling Pinterest Creativity Tools 28

ReimaginePR

OCTOBER 3, 2016

Promote your ebook often on Twitter and Pinterest. Social share buttons. Gently nudge your audience to promote your eBook to their social circles. Promote Your Ebook On Social Media. Pay for promotion on Facebook and Instagram. Make a video promoting your ebook and share it on Facebook and Youtube. Promote Your Ebook On Your Blog.

eBook 219

eBook How To Writing Community 219

Beyond PR

SEPTEMBER 6, 2016

Similarly, content marketers should not be afraid to take risks with their storytelling and distribution strategies. Just because you’re a B2B company doesn’t mean you need to avoid traditionally B2C channels like Instagram, Snapchat and Pinterest.

Marketing 40

Marketing Content Marketing Television Storytelling 40

PR 20/20

APRIL 12, 2016

For partner platforms like SnapChat, brands have full-feature storytelling capabilities. Shorter video clips are great for Facebook; quotes or imagery can drive attention and clicks from Pinterest; meaty point-of-view articles have a place on Medium; and so on. Yet, they see little-to-no data in return. Grow communities.

Pinterest 40

Pinterest Community Data Mobile 40

ReimaginePR

JUNE 6, 2016

If it’s a male customer in his late twenties or early thirties, you won’t find him on Pinterest, that’s for sure. Think about where your ideal customer would hang out online and only focus on those channels specifically. The point is, use the exact channels your customer uses.

Social Media 120

Social Media Media Instagram Advertising 120

Ishmael's Corner

NOVEMBER 16, 2014

My post last Wednesday explored how non-designers in the communications business can get the visual storytelling religion. Little or no design goes into this type of visual storytelling. BusinessInsider wrote a feature on Ben Silbermann, Pinterest CEO, that included the Venn diagram below. Speech Cloud with a Celebrity.

Storytelling 159

Storytelling Pinterest B2B Examples 159

The Proactive Report

JUNE 4, 2016

Social media today is about visual storytelling and each platform has developed its own shorthand, a unique language if you will. Many young folk assume that they because they know how to use it for personal interaction with friends they can do it effectively for a brand and build a community of engaged and loyal customers.

Social Media 100

Social Media Media Infographics Pinterest 100

PR 20/20

MAY 23, 2017

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. Check these out: Pinterest ( @Pinterest ): Hey, it’s not all recipes and wedding ideas. Copyblogger ( @copyblogger ): Offers step-by-step, actionable content. even a free marketing course).

Resources 53

Resources Marketing SEO Engineering 53

Communications Conversations

APRIL 4, 2016

They’re thinking about it as a key storytelling device. Actually, it looks a lot like a Pinterest or Instagram page. But, they’re also thinking about it as a content hub where they can share stories via social, e-newsletters and other forms of media across the enterprise. Take a peek. Big visuals. Limited text.

Corporate 60

Corporate Strategy Pinterest Web 60

Bad Pitch Blog

APRIL 23, 2012

GE''s Pinterest boards show a very visual side of the brand. While other newsrooms are a menu of ingredients the media can access to cook up their own story, Red Bull takes it a step further and shows the possibilities for storytelling. Rotating feature content is also a helpful way to show more of what''s beyond the first page.

Engineering 72

Engineering Pinterest Banking Video 72

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. Manly Pinterest Tips. Maximize Your Social. 13) Mike Stelzner.

Social Media 120

Social Media Marketing Pinterest Media 120

MaccaPR

JULY 23, 2014

The woman who coined the term "infobesity," social media expert Ekaterina Walter , now speaks frequently on the topic of visual storytelling. These visual storytelling insights that follow were inspired by their recent presentations. In fact, 80 percent of Pinterest pins are shared content (versus original). Leverage Pinterest.

Pinterest 91

Pinterest Storytelling Infographics Social Media 91

Journalistics

APRIL 5, 2016

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). The top trend in media right now is the evolution of the multimedia journalist.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). The top trend in media right now is the evolution of the multimedia journalist.

Media Relations 40

Media Relations Media Mobile Pitching 40

Stephen Waddington

NOVEMBER 19, 2017

Pinterest has posted sustained growth in visual imaging. Creative and content, the keys to good storytelling, are frequently overlooked elements of public relations. They lie at the heart of inspiring conversations and storytelling. Facebook has a strong and growing platform of services including Instagram and WhatsApp.

Publicity 164

Publicity Ethics Data Community 164