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2020 Planning: Questions to Ask to Create a Stellar Media Strategy

Barokas

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. From Pinterest fails to parenting mishaps and workout blunders, I can relate to them on many levels. But media expectations and budget reality are no joke. Are your spokespeople working?

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2019 Planning: Questions to Ask When Building Your Media Strategy

Barokas

From Pinterest fails to parenting mishaps and workout blunders, I can relate on many levels. But media expectations and budget realities are no joke. If you have a CEO who can slam dunk every interview, good for you. Do you have a strong story and storytellers? Is your budget proportionate to your expectations?