Burrelles Fresh Ideas

APRIL 2, 2024

These insights form the foundation for our infographic – a must-see for any PR pro! Saving the best for last, the newly released Nielsen Q3 2023 Total Audience Report shows over-the-air radio as the number one mass media in America , surpassing social media, online video, TV/internet-connected devices, and traditional TV.

Media 103

Media Radio Print Newspapers 103

Cision

JUNE 2, 2017

Cool infographics. The digital world is changing so fast and the intersection of technologies is disrupting business as usual. The splintering of media from TV, radio, and analogue to digital multimedia and social has made marketing a complicated and messy endeavor. For content, this included: Listicles. Big full-screen images.

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

JUNE 4, 2019

I’ve started dedicating the first post of every month to summarizing news from vendors developing technology focused on public relations. Consulting firm Burton-Taylor published a report that benchmarks market size and market share for a category of technology the company describes as “Media Intelligence and PR Software.” Here we go….

Software 103

Software Reddit Marketing Survey 103

Norton's Notes

JULY 17, 2014

The BBC plans to spend £8m on hiring extra specialist editors and correspondents, local political reporters and city correspondents; with the remaining £4m going into social and mobile news, data journalism, online analysis and enhancing News Labs. Now, digital technologies offer us the opportunity to lead a fourth revolution in news.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

The Proactive Report

DECEMBER 24, 2014

Seems like every year we hear this year is going to be the year of mobile. In June, at the State of the Internet Webinar, comScore presented data indicating mobile users would surpass desktop users in 2014. Mobile platforms – smartphones and tablets – now account for 60% of total digital media time spent, up from 50% a year ago.

Mobile 201

Mobile Strategy Web Consumer 201

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Mobile broadband services such as WAP, 3G and 4G followed. Content is accessed on personal computers, mobile, tablet and home assistant devices.

Media Relations 115

Media Relations Media Print Newspapers 115

Beyond PR

JUNE 2, 2017

Cool infographics. The digital world is changing so fast and the intersection of technologies is disrupting business as usual. The splintering of media from TV, radio, and analogue to digital multimedia and social has made marketing a complicated and messy endeavor. For content, this included: Listicles. Big full-screen images.

Real Estate 57

Real Estate How To Web Case Study 57